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A2Z Cust2Mate Launches Retail Media Division

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TORONTO, Jan. 14, 2026 /PRNewswire/ - A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ), a global leader in...

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AI Summary

A2Z Cust2Mate Solutions Corp. has launched a dedicated Retail Media Division, marking a significant evolution towards monetizing its retail technology. The company is strategically expanding its teams and expertise to capitalize on the rapidly growing retail media segment, which is transitioning into physical stores—creating new revenue opportunities for both AZ and its retail partners.

Sentiment Rationale

Historically, firms focusing on innovative revenue channels, like retail media, have seen positive market reactions—exemplified by companies such as Amazon and Walmart enhancing profitability through similar strategies.

Trading Thesis

AZ is positioned for potential upside due to its new retail media focus, target timeframe: 6-12 months.

Market-Moving

  • Retail media's growth could increase AZ's revenue significantly in the near term.
  • Involvement of industry experts may enhance operational effectiveness and market reach.
  • The unique integration of media and smart cart capabilities could raise customer engagement.
  • Stronger partnerships may lead to increased adoption of AZ's technology by retailers.

Key Facts

  • A2Z Cust2Mate launched a Retail Media Division to enhance monetization.
  • Company is expanding teams to support retail media strategy.
  • Industry leaders are engaged for their expertise in retail media networks.
  • Retail media is growing rapidly, transitioning into physical stores.
  • The initiative aims to create a new revenue stream for AZ.

Companies Mentioned

  • Target (TGT): Potential partner for enhanced media strategies.
  • Kroger (KR): Engagement in retail media could enhance their advertising revenue.
  • Tesco (TSCDY): Collaboration could position Tesco to leverage new in-store advertising capabilities.

Corporate Developments

This news fits into the 'Corporate Developments' category due to AZ's significant strategic shift towards retail media, highlighting its intent to diversify and grow revenue streams by embracing new technology integration with existing retail partners.

A2Z Cust2Mate Solutions Corp. Launches Dedicated Retail Media Division

A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ), a frontrunner in smart retail technology, announced today the launch of a dedicated Retail Media Division. This strategic move marks a pivotal development in the company's transformation into a multi-platform retail technology and monetization ecosystem.

Expansion of Resources to Advance Retail Media Strategy

In alignment with its accelerating retail media ambitions, A2Z Cust2Mate is significantly expanding its teams across development, data analytics, sales, business, and product sectors. This enhancement aims to bolster the company’s retail media strategy, facilitate effective go-to-market execution, and establish a formidable partnership ecosystem.

The company has onboarded a team of seasoned professionals including:

  • Grant Steadman
  • Chelsea Mohs
  • Kristina Kulp
  • Gregory Appel

These experts bring extensive experience from leading organizations such as Nielsen, dunnhumby, Kantar Group, Roundel, and Merkle, as well as from major global retailers, including Target, Kroger, and Tesco.

The Growing Importance of Retail Media

Retail media has emerged as one of the fastest-growing segments in global advertising. This increase is primarily driven by brands' rising demand for first-party data, closed-loop measurement capabilities, and direct sales attribution.

While the industry has largely concentrated on eCommerce, A2Z Cust2Mate is strategically positioned to extend retail media into physical retail spaces. Utilizing its advanced Smart Cart platform, the new Retail Media Division aims to help retailers and brands deliver highly personalized in-store advertising that engages shoppers right at the point of decision, thereby enhancing the overall shopping journey.

Leadership Insights on Future Opportunities

“Retail media represents a massive and rapidly expanding opportunity, and we believe the physical store is its next major frontier,” said Gadi Graus, CEO of A2Z Cust2Mate. “By launching a dedicated Retail Media Division and collaborating with proven industry leaders, we are positioning Cust2Mate to seize this opportunity at scale while creating a powerful new revenue stream for both our company and our retail partners.”

About A2Z Cust2Mate Solutions Corp.

A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) is committed to creating innovative solutions for complex retail challenges that bring innovation, ease, excitement, and value to both retailers and shoppers. The company's flagship smart cart solutions are revolutionizing brick-and-mortar retail by bridging the gap between online and in-store shopping. These AI-driven smart carts personalize each in-store journey, transforming routine shopping trips into engaging experiences.

Key features of Cust2Mate's smart carts include:

  • Seamless in-cart scanning and payment options
  • Real-time customized offers and product recommendations
  • Multiple layers of security for transaction integrity
  • Modular, all-in-one detachable panels that upgrade legacy shopping cart fleets

This enhanced customer experience improves satisfaction and loyalty, while also helping retailers streamline operations and optimize merchandising thanks to data-driven insights.

Forward-Looking Statements

The matters discussed in this article include forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Words like “anticipate,” “believe,” “estimate,” “may,” “intend,” “will,” and “expect” indicate such forward-looking statements, which could differ materially from actual results. These predictions are subject to various risks and uncertainties, including market conditions, and other factors identified in reports filed by the Company with the Securities and Exchange Commission.

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