1. Allegiant partners with Rocket Travel to enhance hotel booking experience. 2. Over 20 million members can earn/redeem points on hotel stays. 3. New platform expands Allegiant's loyalty program and hotel options. 4. Exclusive offers for co-branded credit cardholders will promote user engagement. 5. Partnership aims to deliver value and flexibility for travelers.
FAQ
Why Bullish?
Allegiant's partnership enhances customer loyalty and booking options, positively influencing BKNG.
How important is it?
Increased hotel bookings via Allegiant can directly benefit BKNG's outreach to customers.
Why Long Term?
Sustained customer engagement through loyalty programs tends to translate into long-term bookings growth.
Allegiant Expands Allways Rewards Program with New Global Hotel Booking Platform
Allegiant Travel Company (NASDAQ: BKNG) has launched a new hotel booking platform in collaboration with Rocket Travel by Agoda, providing over 20 million Allways Rewards members with the ability to earn and redeem points on hotel stays globally. This strategic partnership aims to enhance the travel experience for Allegiant customers while expanding the rewards program's reach.
Details of the New Allegiant Hotels Platform
The Allegiant Hotels platform will enable customers to book accommodations worldwide, earning Allegiant points on their stays or redeeming points for bookings. This initiative is particularly significant as it allows Allways Rewards members to access hotel options in numerous destinations, including:
- Orlando
- Tampa
- Phoenix
- Fort Myers
- Nashville
Strategic Partnership Insights
“Travel loyalty is evolving beyond just points. It's about delivering flexible, rewarding experiences. By partnering with Allegiant Airlines, we're unlocking new value for millions of travelers, wherever they go,” remarked Damien Pfirsch, Chief Commercial Officer of Rocket Travel by Agoda. This collaboration promises a seamless end-to-end hotel booking experience, ensuring that users can manage their reservations easily while benefiting from the rewards program.
Impacts on Allegiant's Allways Rewards Members
Drew Wells, Chief Commercial Officer at Allegiant, expressed his enthusiasm, stating, “This partnership with Rocket Travel by Agoda marks an exciting new chapter for Allegiant and our 20 million+ Allways Rewards Members. By working with a partner we trust to deliver exceptional technology and service, we're able to offer our customers greater value and even more ways to earn and redeem points.”
Future Promotions and Customer Experience Enhancements
To promote the new Allegiant Hotels platform, Allegiant will offer exclusive benefits for its Allways Rewards members, including special offers for co-branded credit cardholders. This initiative is designed to strengthen Allegiant’s loyalty program and further enhance the customer travel experience.
With a focus on tailored promotions and improved value, this partnership illustrates both Allegiant and Rocket Travel by Agoda's commitment to rewarding customer loyalty at every stage of the journey.