American Eagle shares jump 25% after retailer touts 'success' of Sydney Sweeney's denim campaign
1. American Eagle shares surged 25% post Q2 earnings report. 2. The brand's ad campaign with Sydney Sweeney boosted engagement and sales. 3. CEO credits successful marketing for increased customer acquisition across demographics. 4. Travis Kelce's partnership further enhances brand visibility and consumer interest. 5. Controversial ads received mixed social media reactions but amplified brand awareness.