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As NY Times adds subscribers, company splits bounty with shareholders - MarketWatch

1. NYT increased its quarterly dividend by 38% amid strong subscriber growth. 2. The stock rose 3% after announcing a $350 million buyback plan. 3. NYT added 350,000 net digital-only subscribers, totaling 11.43 million. 4. Fourth-quarter earnings of 80 cents exceeded estimates; revenue was slightly below. 5. Adjusted profit margin improved to 23.5%, indicating operational efficiency.

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FAQ

Why Bullish?

The dividend increase and buyback support shareholder value, potentially driving up stock prices. Similar past announcements often resulted in positive responses in tech stocks.

How important is it?

The article discusses NYT’s strategy to enhance shareholder returns amid rising subscriptions.

Why Short Term?

Immediate market reaction is expected due to dividend and buyback news. However, sustained growth will depend on future subscriber retention.

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