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BROAD ARROW TO LIGHT UP COLLECTOR CAR MARKET WITH EXCITING PREVIEWS AT ICONIC PARIS LOCATIONS DURING RÉTROMOBILE WEEK

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BROAD ARROW TO HOST PREVIEW OF SELECT CARS SET FOR UPCOMING CALENDAR AT ROLAND-GARROS STADIUM FROM 2...

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AI Summary

Broad Arrow Auctions, part of Hagerty (NYSE: HGTY), is set to showcase iconic collector cars during Paris's Rétromobile week, increasing visibility and interest in high-value vehicles. Previews will attract car enthusiasts, likely boosting participation in auctions, with bidding opening on January 23 and closing January 30.

Sentiment Rationale

Increased visibility and participation in luxury auctions typically correlate with higher stock performance. Historical examples include companies experiencing a lift in stock value post-major auction events.

Trading Thesis

Invest in HGTY for potential short-term gains ahead of auction events.

Market-Moving

  • Preview events at Roland-Garros Stadium may heighten auction interest.
  • Michael Schumacher's car is expected to attract premium bidders, raising auction value.
  • Limited production models like the Bugatti Type 43 may drive collector interest upwards.
  • Expansion into European auctions enhances Hagerty's market position.

Key Facts

  • Broad Arrow Auctions announces preview events in Paris for collector cars.
  • Iconic cars featured include Michael Schumacher's Formula One car and rare Bugattis.
  • The auctions take place during Rétromobile week, enhancing visibility.
  • Hagerty's auction business expands, featuring luxury collaborations.
  • Bidding begins on January 23 for several auctions, closing on January 30.

Companies Mentioned

  • BMW AG (BMW): Partnering with Broad Arrow for high-profile auctions.
  • Roche Bobois (RBO.F): Luxury brand featured at the preview events, enhancing upscale partnerships.

Corporate Developments

The news fits into the 'Corporate Developments' category as it highlights Hagerty's growth through Broad Arrow Auctions. The strategic move to showcase high-value collector cars is likely to elevate brand visibility and attract premium buyers, reflecting positively on Hagerty's auction business growth.

Broad Arrow Auctions to Showcase Exclusive Collector Cars During Rétromobile Week

BICESTER, United Kingdom, Jan. 20, 2026 (GLOBE NEWSWIRE) -- Broad Arrow Auctions, a Hagerty company (NYSE: HGTY), is set to illuminate the collector car market with live public previews during the esteemed Rétromobile Week in Paris. This premier event will feature the Global Icons Online Auction series and the prestigious Concorso d’Eleganza Villa d’Este Auction at two iconic venues, including the renowned Roland-Garros Stadium.

Premier Venue for Collector Cars at Roland-Garros Stadium

Roland-Garros Stadium, a celebrated landmark in the sports world, will host a captivating display of vehicles consigned to Broad Arrow's Global Icons: Europe Online Auction. The event will also showcase memorable artifacts from motorsport history in the Global Icons: Memorabilia Online Auction, along with luxury brand activations, including Roche Bobois. This new preview location complements existing sites in Bicester (UK), Verl (Germany), Waregem (Belgium), and Bergamo (Italy).

Philip Kantor, Vice Chairman of Europe and Senior Car Specialist with Broad Arrow, expressed enthusiasm: “What better way to start 2026 than by welcoming collectors to the famous Roland-Garros Stadium for previews of our upcoming auctions. It’s the perfect setting for car enthusiasts to share their passion in a relaxed atmosphere during Rétromobile week.”

Featured Collection at the Rétromobile Preview

The exclusive preview event at Roland-Garros will feature a handpicked selection of top vehicles from the Global Icons: Europe Online auction. Highlights include:

  • Benetton B192-05: The Formula One car that Michael Schumacher drove to his first Grand Prix victory in 1992, estimated at over €8,500,000.
  • 1967 Ferrari 275 GTS: One of only 200 produced, estimated between €1,400,000 - €1,500,000.
  • 1976 Mercedes-Benz 450 SEL 6.9: Once owned by French pop icon Claude François, expected to garner significant interest.
  • 2003 Ferrari 360 Challenge Stradale: A unique model finished in Azzurro California.
  • 2011 Porsche 911 GT3 RS 4.0 Clubsport: A rare example with extensive options, finished in Black.

A Piece of History: The Bugatti Type 18

In addition to the auctioned vehicles, attendees can view the legendary Type 18 Bugatti, known as 'Black Bess', once owned by aviation pioneer Roland Garros. This iconic car, one of only three remaining examples, represents a significant part of automotive history, being one of the first street-legal super sports cars capable of reaching a top speed of 160 km/h.

Upcoming Concorso d’Eleganza Villa d’Este Auction

Looking ahead to May 2026, Broad Arrow will present more prestigious Bugatti models during the Concorso d’Eleganza Villa d’Este auction in collaboration with BMW AG. Featured vehicles include:

  • 1929 Bugatti Type 43 Roadster: Estimated between €2,500,000 - €3,500,000, a bespoke one-off with stunning coachwork.
  • 1926 Bugatti Type 37 Grand Prix: Estimated at €1,000,000 - €1,300,000, this rare example has a rich racing history.

Rétromobile Week Details

Rétromobile will take place at the Paris Expo Porte de Versailles from January 28 to February 1, with a special VIP preview evening on January 27. The preview at Roland-Garros will run from January 27 to January 30, from 10h00 to 18h00, concluding at 14h00 on the final day. A VIP Opening Brunch will kick off the event on Tuesday, January 27, from 11h00 to 13h00.

Engaging Experiences for Collectors

Broad Arrow's team of car specialists will be present to provide insights and guidance during the event. Additionally, bidding for the Global Icons: Europe Online Auction opens on January 23 and closes on January 30, running concurrently with the Global Icons: UK Online and Global Icons: Memorabilia Online auctions. Collectors can register to bid at broadarrowauctions.com.

Joe Twyman, VP of Sales for Broad Arrow’s EMEA region, shared his excitement: “We look forward to welcoming collectors to Rétromobile and Roland-Garros Stadium for our preview events. Alongside some of the world’s most desirable cars, we have fun and interactive experiences to create memorable moments for our guests.”

Additional Information

For more insights on Broad Arrow's Global Icons: Online Auction series and the Concorso d’Eleganza Villa d’Este Auction, visit broadarrowauctions.com. Please note that previewed lots will be auctioned online, outside of France. For details on Broad Arrow Private Sales, visit broadarrowprivatesales.com.

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