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Cracker Barrel Welcomes Winter with the Return of Beloved Classics and Addition of New Favorites, All on the Meals for Two Menu Starting at $19.99

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Beloved familiar favorites like Hamburger Steak and Eggs in The Basket make a comeback, while new Sp...

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Corporate Developments

Menu changes target customer preferences, likely driving attendance and revenue, crucial for CBRL.

FAQ

Why Bullish?

The reintroduction of popular dishes enhances customer engagement and may drive sales. Historical trends show new menu introductions positively affect revenue.

How important is it?

Menu changes target customer preferences, likely driving attendance and revenue, crucial for CBRL.

Why Short Term?

Winter menu changes can boost immediate sales but may stabilize afterwards, similar to seasonal promotions in past years.

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Cracker Barrel Revamps Winter Menu with Classics and New Flavors

Cracker Barrel Old Country Store® (CBRL) is ushering in the winter season with a delightful mix of beloved classics and exciting new offerings. Starting today, guests can enjoy the return of popular dishes such as Hamburger Steak and Eggs in The Basket, alongside the introduction of the Spicy Maple sauce, all featured in the value-packed Meals for Two menu starting at just $19.99.

Returning Favorites and New Twists

This winter, Cracker Barrel emphasizes comfort and connection with the return of timeless favorites that have garnered strong popularity among patrons. The Hamburger Steak, a dish that has graced the menu since the brand's inception in 1969, showcases juicy, seasoned beef topped with savory buttery garlic sauce.

Additionally, the Eggs in The Basket—a nostalgic breakfast staple—also makes a comeback. This dish features golden-grilled sourdough bread with an egg nestled in the center, served with bacon or sausage and one classic side.

Value-Packed Meals for Two

The Meals for Two offering provides an all-inclusive experience for those looking to share hearty dishes without breaking the bank. Available Monday through Friday, this seasonal promotion includes:

  • A choice of a shareable starter or dessert
  • Two hearty entrées, including Hamburger Steak, Eggs in The Basket, or the Breakfast Burger
  • All for just $19.99

Customers can enhance their meal experience by adding a cup of soup and a house salad for an additional $5 per person.

Introducing Spicy Maple Sauce

Cracker Barrel is also excited to unveil its new Spicy Maple sauce, which blends traditional sweetness with spices for a unique flavor enhancement. This sauce pairs perfectly with menu items like the Crispy Tender Dippers and the Breakfast Burger, marking Cracker Barrel's commitment to flavor innovation while honoring its culinary roots.

Thomas Yun, Vice President of Menu Strategy and Innovation at Cracker Barrel, expressed enthusiasm about the winter menu, stating, “Winter calls for comfort and connection, and nothing delivers that better than the classics. We're thrilled to bring back classics our guests know and love, made the way they remember.”

Additional Winter Offerings

Cracker Barrel's winter menu also features a host of comforting options, available for a limited time:

  • The Breakfast Burger: A juicy beef patty topped with bacon, a sunny-side-up egg, cheese, and Cracker Barrel’s famous Hashbrown Casserole.
  • Southern BBQ Ribs: Tender slow-cooked ribs glazed with brown sugar BBQ sauce, served with classic sides.
  • Grandma's Sampler: A hearty breakfast platter featuring pancakes or French toast, eggs, bacon, sausage, and a classic side.
  • Steak & Eggs: Grilled NY strip steak served with buttery garlic sauce, eggs, and a choice of sides.
  • Broccoli Cheese Casserole: A creamy and comforting casserole featuring broccoli and rice topped with buttery cracker crumbles.

Discover Cracker Barrel’s Legacy

Founded in 1969, Cracker Barrel Old Country Store, Inc. has a longstanding tradition of offering homestyle cooking and unique retail experiences. With approximately 660 locations across 43 states, the brand continues to embrace its rich heritage while serving up traditional favorites year-round. For more information about Cracker Barrel's winter offerings or to find a location near you, visit CrackerBarrel.com.

Note: The Meals for Two offer is valid through 5/3/26, exclusive of taxes and beverages. Dine-in only; not valid for takeouts or delivery. Subject to availability.

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