LAKE FOREST, Calif., March  31, 2026  (GLOBE NEWSWIRE) -- Del Taco, the nation&#39;s second-largest Mexican quick service restaurant*, is recognizing National Burrito Day by hooking up fans with a FREE Classic Burrito

JACK

Del Taco Celebrates National Burrito Day with Free Classic Burritos

Del Taco Launches Free Burrito Promotion Amidst Competitive Fast-Casual Market

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  <section data-block="information">
    <h3>Information</h3>
    <p>LAKE FOREST, Calif., March  31, 2026  (GLOBE NEWSWIRE) -- Del Taco, the nation&amp;#39;s second-largest Mexican quick service restaurant*, is recognizing National Burrito Day by hooking up fans with a FREE Classic Burrito</p>
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  <section data-block="ai-summary-paragraph">
    <h3>AI Summary</h3>
    <p>Del Taco&#039;s upcoming free burrito offer on National Burrito Day aims to drive customer traffic and enhance loyalty among its Del Yeah! Rewards members. This strategy may intensify competition in the fast-casual segment, impacting JACK&#039;s market positioning.</p>
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  <section data-block="ai-summary-bullets">
    <h3>Key Points</h3>
    <ul><li>Del Taco celebrates National Burrito Day with a free burrito offer.</li><li>Customers must make a $3 minimum purchase for the offer.</li><li>Del Taco competes directly with JACK in the fast-casual segment.</li><li>The promotion encourages loyalty via the Del Yeah! Rewards program.</li><li>Del Taco has nearly 600 locations across 17 states.</li></ul>
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  <section data-block="companies-mentioned">
    <h3>Companies Mentioned</h3>
    <ul><li><strong>Jack in the Box (JACK)</strong>: Facing increased competition from Del Taco&#039;s promotional strategies.</li><li><strong>Chipotle Mexican Grill (CMG)</strong>: Also competing in the fast-casual segment and may feel pressure.</li></ul>
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  <section data-block="category">
    <h3>Industry News</h3>
    <p>This falls under &#039;Industry News&#039; as it highlights competitive pressures within the fast-casual dining segment. Promotions like Del Taco&#039;s can significantly influence customer behavior and market dynamics.</p>
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  <section data-block="market-moving">
    <h3>Market-Moving</h3>
    <ul><li>Del Taco&#039;s promotional strategy could impact JACK&#039;s sales and customer retention.</li><li>Increasing promotional activity may pressure JACK&#039;s pricing strategy.</li><li>The effectiveness of customer loyalty programs like Del Yeah! may shift market share.</li><li>Market response to this promotion could influence sector performance.</li></ul>
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  <section data-block="key-facts">
    <h3>Key Facts</h3>
    <ul><li>Del Taco offers a FREE burrito on April 2, 2026.</li><li>A minimum purchase of $3 is needed to redeem the offer.</li><li>Del Taco has nearly 600 locations across 17 states.</li><li>Del Yeah! Rewards program is required to access the promotion.</li><li>Del Taco was voted Best Fast Food Restaurant in USA Today’s 2025 awards.</li></ul>
  </section>

  <section data-block="trading-thesis">
    <h3>Trading Thesis</h3>
    <p>Consider a cautious outlook on JACK as competitive pressures intensify from Del Taco&#039;s promotions.</p>
  </section>
</section>


<link type="text/css" rel="stylesheet" href="https://www.globenewswire.com/styles/gnw_nitf.css"></link><p>LAKE FOREST, Calif., March  31, 2026  (GLOBE NEWSWIRE) -- <a href="https://www.globenewswire.com/Tracker?data=D7hOKidQYGamvxSAumCNtuv-kVr8meUnJPdrpmVbKVLqs-b3i4UNdFiMV7Bf8I2QKmWMsvkrObpg0e6vUd3Hgg==" rel="nofollow" target="_blank">Del Taco</a>, the nation's second-largest Mexican quick service restaurant&#x2A;, is recognizing National Burrito Day by hooking up fans with a FREE Classic Burrito on April 2 with any $3 minimum purchase for Del Yeah! Rewards members. With the recent reintroduction of its popular signature fold, Del Taco's Classic Burritos deliver a more satisfying, made-to-order experience that brings fresh ingredients and bold flavors together in every bite. Whether it's a midday craving or a last-minute dinner run, Del Taco is giving fans every reason to drop what they're doing and grab a burrito on the house.</p>  <p>"Free burritos, FRESH flavor and that signature Del Taco experience -- it's everything our fans love, all in one place," said Noah Chillingworth, Chief Marketing Officer of Del Taco. "National Burrito Day is all about showing up in a big way for our Del Yeah! Rewards members and delivering that extra ‘Del Yeah!' moment."</p>  <p>The one-day offer is available exclusively through the Del Yeah!&#x2122; Rewards program and can be redeemed via the Del Taco app or at deltaco.com. Guests can sign up for free to unlock access to this deal and other exclusive perks.</p>  <p><strong>Offer Details:</strong><br></br>Guests can receive one FREE Classic Burrito with a minimum $3 purchase. Offer valid on April 2, 2026, at participating locations only. Limit one per guest. Del Yeah!&#x2122; Rewards registration required. Must save and select the offer prior to redemption and order via the Del Taco app or at deltaco.com. Not valid with limited-time offers, other promotions, discounts or coupons. No cash value. Price and participation may vary. Not valid with third-party delivery providers.</p>  <p>For more information or to sign up for Del Yeah!&#x2122; Rewards, visit <a href="https://www.globenewswire.com/Tracker?data=rz1Z4LjuUyKrTd3AS07YVlUzR5n31hk9USAS_pbt95Ltc75dyfDYdQ6gJiAgvudjHcAzPSoV0eoMnt1ELXSRE2KmNNh9g56uACsS1Qmmq94=" rel="nofollow" target="_blank">www.deltaco.com</a>.</p>  <p align="center"><img alt="Del Taco National Burrito Day" height="338" src="https://ml.globenewswire.com/Resource/Download/9bacf958-52c7-444d-b952-19d2923c115e/del-taco-national-burrito-day.jpg" width="600" data-dpi="150" data-caption="Del Taco Celebrates National Burrito Day with FREE Classic Burritos for Rewards Members " data-filename="Del Taco National Burrito Day.jpg"></img><br></br></p>  <p align="center"><em>Del Taco Celebrates National Burrito Day with FREE Classic Burritos for Rewards Members</em></p>  <p><em>&#x2A;By number of units.</em></p>  <p><strong><u>About Del Taco</u></strong><br></br>Voted Best Fast Food Restaurant in USA Today&#39;s 2025 10 Best Reader&#39;s Choice Awards, <a href="https://www.globenewswire.com/Tracker?data=D7hOKidQYGamvxSAumCNtkjrTwnpxNMiTlHzCmHobz4hOkrf-DbmBh4cEPniDyIlpD30RMi62913_nJKkASi2A==" rel="nofollow" target="_blank">Del Taco</a> offers a unique variety of Mexican and American favorites, such as burritos and fries, prepared fresh in every restaurant&#39;s working kitchen with the value and convenience of a drive-thru. Del Taco&#39;s menu items taste better because they are made with real, quality ingredients like freshly grilled chicken and carne asada steak, fresh house-made guacamole, fresh house-grated cheddar cheese, slow-cooked beans made from scratch, and signature creamy Queso Blanco.</p>  <p>Founded in 1964, Del Taco now serves more than three million guests each week at nearly 600 restaurants across 17 states. Del Taco's commitment to providing guests with real food at a real value for their money originates from cooking, chopping, shredding and grilling menu items from scratch. For more information about the Del Taco brand, and to find your nearest location, visit <a href="https://www.globenewswire.com/Tracker?data=hwPlbyoaSBG39kkXPk_bhRP_NNYu33RxbG7ANOv9AXnZFxxgB2zPadm37oHIZKDEDpRvhbhs4Pgdw89_Wr2OIIuTYMg-uFEoGvNIHV3h9hI_6i7X4YmVMV32x6sTaErxMlVGcx7BFb8HAXbemwIgkP1Sr9VwxYxxv89toU8ZTzokmqHdgcR1xwosql1KaJ7M0ZGr-ZtWW6bWmi3zNhKKIfPiU1eW6aISyKRsGgyE2KI=" rel="nofollow" target="_blank">deltaco.com</a>.</p>  <p>A photo accompanying this announcement is available at <a href="https://www.globenewswire.com/Tracker?data=qXvTHzRIM-qE3L-kInGnYnoS3bisNJEmOxwBtq-JbVYDCMN-bmgnvfHspnRrFzgVl0oup4T-G0qgEK-KQG71G2Lg5pBjJyx_CeIBaprsYl8VX27dw_CGDCN4z4KWI_rbKdBQKbMNiyoU12G9Sb31PG1qjAWg-Z9ZVAXATvpaqGt2-_3RBHj_s1bbNFFjgyewL_y-uQ4nUz7tTrfSf8MQ3zPbXNCIxKub4Vlm7bGdCBDy6mQ9o36pf5g-fiKDc1AhN2qNk8O_KVRSshQh_Lp4Ng==" rel="nofollow" target="_blank">https://www.globenewswire.com/NewsRoom/AttachmentNg/9bacf958-52c7-444d-b952-19d2923c115e</a></p> <img alt="" class="__GNW8366DE3E__IMG" src="https://www.globenewswire.com/newsroom/ti?nf=OTY4MjEzNiM3NTE0MTQxIzIwMTk4NzI="></img> <br></br><img alt="" src="https://ml.globenewswire.com/media/NjBkM2EzZjMtZWQ1Ni00NjM4LTk3ZTYtODZlOTI0NmYxNmVmLTEwMzE0NDQtMjAyNi0wMy0zMS1lbg==/tiny/Del-Taco.png" referrerpolicy="no-referrer-when-downgrade"></img><pre>Media Contact
Kristyna Otto
Powerhouse+Co.
kristyna@powerhouseandco.com</pre><p><a href="https://www.globenewswire.com/NewsRoom/AttachmentNg/ff6e3e63-0a53-431b-be64-d7dc765d3cbf"><img src="https://ml.globenewswire.com/media/ff6e3e63-0a53-431b-be64-d7dc765d3cbf/small/del-taco-logo-png.png" border="0" width="150" height="80" alt="Primary Logo"></img></a></p>

Del Taco's upcoming free burrito offer on National Burrito Day aims to drive customer traffic and enhance loyalty among its Del Yeah! Rewards members. This strategy may intensify competition in the fast-casual segment, impacting JACK's market positioning.

Del Taco Celebrates National Burrito Day with Free Classic Burritos

AI Summary

Sentiment Rationale

Trading Thesis

Market-Moving

Key Facts

Companies Mentioned

Industry News

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