<p xmlns="http://www.w3.org/1999/xhtml">
<i xmlns="http://www.w3.org/1999/xhtml">The New York demand...

<p xmlns="http://www.w3.org/1999/xhtml">
<i xmlns="http://www.w3.org/1999/xhtml">The New York demand-generation firm replaced guesswork about timing with real-time buying signals, engaging technology buyers the moment they enter the market.</i>

</p><p xmlns="http://www.w3.org/1999/xhtml">
ZoomInfo (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/GTM">GTM</a>), the all-in-one AI GTM platform, has reported that DemandCapture, a demand-generation firm serving Mid-Market and Enterprise technology sales teams, was on track to set nearly 1,000 meetings per month with an organization-wide cancel rate of less than 5%, according to the company.

</p><p xmlns="http://www.w3.org/1999/xhtml">
DemandCapture does not run traditional appointment setting. It engages prospects who are already problem-aware and evaluating solutions, and it lives or dies on timing. The company had built a strong foundation, with multiple data sources and its own intent algorithm to read buying signals. What it lacked was the ability to act on those signals in real time.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Reading a signal is not the same as acting on one. A prospect who is sales-ready on Tuesday is often gone by Friday. Analyzing intent after the buying window closed left DemandCapture a step behind the buyer, and a step behind the competitor who reached that buyer first. The missing piece was not more data. It was speed.

</p><p xmlns="http://www.w3.org/1999/xhtml">
DemandCapture closed that gap with ZoomInfo&#39;s real-time data and demand-generation tools, and it credits three levers. First, target audiences built on firmographic filters, so its lists match real buyers instead of a rough approximation. Second, real-time buying signals that surface the accounts researching relevant topics right now. Third, automation that triggers outreach the instant a prospect&#39;s signals break the threshold its algorithm has set. Form capture then pulls in details from warm leads who start a form but do not finish. Intent becomes action in seconds, not days.

</p><p xmlns="http://www.w3.org/1999/xhtml">
The results show up in volume, quality, and speed. DemandCapture was on track to set nearly 1,000 meetings per month, according to the company, at an organization-wide cancel rate of less than 5%. It holds a consistent 90-second SLA, engaging a prospect within a minute and a half of a qualifying signal. The company also reports exponential revenue growth month over month as the motion has scaled.

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Timing remains the whole point. DemandCapture cites Forrester research finding that the first vendor to engage a prospect and guide the evaluation wins 74% of the time. By acting on real-time intent within seconds, the firm has turned that first-mover advantage from a goal into a daily operating standard, and keeps sprinting ahead of its competitors.

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<b xmlns="http://www.w3.org/1999/xhtml">About ZoomInfo</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
ZoomInfo (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/GTM">GTM</a>), the all-in-one AI GTM platform, enables sales, marketing, and customer success teams to execute their go-to-market strategy with confidence. Powered by the industry&#39;s most comprehensive B2B data, including more than 100 million companies, 500 million contacts, and billions of signals, ZoomInfo delivers the intelligence, automation, and integrations that modern revenue teams need to identify, engage, and convert their best buyers.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Learn more at <b xmlns="http://www.w3.org/1999/xhtml"><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fzoominfo.com&amp;esheet=54582318&amp;newsitemid=20260803885326&amp;lan=en-US&amp;anchor=zoominfo.com&amp;index=1&amp;md5=999f1f4d960e4d93a435abef1de16bc7" shape="rect">zoominfo.com</a></b>.

</p><p xmlns="http://www.w3.org/1999/xhtml"><img xmlns="http://www.w3.org/1999/xhtml" alt="" src="https://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20260803885326r1&amp;sid=benz2&amp;distro=nx&amp;lang=en" style="width:0;height:0"></img><span xmlns="http://www.w3.org/1999/xhtml" class="bwct31415"></span></p><p xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink"><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-phrase">View source version on businesswire.com: </span><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-link"><a xmlns="http://www.w3.org/1999/xhtml" href="https://www.businesswire.com/news/home/20260803885326/en/" rel="nofollow">https://www.businesswire.com/news/home/20260803885326/en/</a></span></p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Media contact: 
</b><br xmlns="http://www.w3.org/1999/xhtml"></br>Public Relations Team
<br xmlns="http://www.w3.org/1999/xhtml"></br>ZoomInfo
<br xmlns="http://www.w3.org/1999/xhtml"></br><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:PR@zoominfo.com" shape="rect">PR@zoominfo.com</a>

</p>

DemandCapture Books Nearly 1,000 Meetings a Month with ZoomInfo

ZoomInfo Real-Time GTM Signals Drive DemandCapture, Near 1,000 Meetings Monthly

<section class="insight" data-version="1">
  <section data-block="information">
    <h3>Information</h3>
    <p>&lt;p xmlns=&quot;http://www.w3.org/1999/xhtml&quot;&gt;
&lt;i xmlns=&quot;http://www.w3.org/1999/xhtml&quot;&gt;The New York demand...</p>
  </section>

  <section data-block="ai-summary-paragraph">
    <h3>AI Summary</h3>
    <p>ZoomInfo’s GTM platform powers DemandCapture to act on real-time intent within seconds, delivering nearly 1,000 meetings monthly with sub-5% cancel rate and a 90-second SLA. By converting signals into rapid outreach, the initiative highlights a stronger, faster sales motion that could drive higher win rates, faster cycles, and scalable revenue growth for ZoomInfo.</p>
  </section>

  <section data-block="ai-summary-bullets">
    <h3>Key Points</h3>
    <ul><li>ZoomInfo&#039;s GTM platform powers DemandCapture with real-time signals. Nearly 1,000 meetings per month and &lt;5% cancel rate.</li><li>DemandCapture engages problem-aware prospects and acts on signals in seconds.</li><li>First-mover advantage cited by Forrester; 74% wins for first-engaged vendors.</li><li>90-second SLA; exponential revenue growth as the motion scales.</li></ul>
  </section>

  <section data-block="companies-mentioned">
    <h3>Companies Mentioned</h3>
    <ul><li><strong>ZoomInfo (GTM)</strong>: All-in-one AI GTM platform; enables real-time demand-gen through comprehensive data assets.</li><li><strong>DemandCapture (N/A)</strong>: Mid-Market/Enterprise demand-gen firm; demonstrates real-time engagement via ZoomInfo signals.</li></ul>
  </section>

  <section data-block="category">
    <h3>Industry News</h3>
    <p>Industry News; illustrates a GTM platform&#039;s real-time capability and potential impact on sales velocity and revenue growth.</p>
  </section>

  <section data-block="market-moving">
    <h3>Market-Moving</h3>
    <ul><li>DemandCapture targets ~1,000 meetings per month, signaling demand-gen velocity.</li><li>Cancel rate &lt;5% implies higher engagement quality and reliability.</li><li>Forrester 74% first-vendor win supports first-mover GTM strategy.</li><li>90-second SLA suggests faster sales cycles versus peers.</li></ul>
  </section>

  <section data-block="key-facts">
    <h3>Key Facts</h3>
    <ul><li>DemandCapture on track to set nearly 1,000 meetings per month.</li><li>Organization-wide cancel rate under 5%.</li><li>90-second SLA; prospect engaged within 90 seconds of qualifying signal.</li><li>Forrester: first vendor to engage wins 74% of the time.</li><li>ZoomInfo data assets include 100M+ companies, 500M+ contacts, billions of signals.</li></ul>
  </section>

  <section data-block="trading-thesis">
    <h3>Trading Thesis</h3>
    <p>Bullish; expect continued GTM efficiency gains and ARR uplift over 6–12 months.</p>
  </section>
</section>


<article>
  <section aria-labelledby="lead">
    <h2 id="lead">DemandCapture Books Nearly 1,000 Meetings a Month with ZoomInfo Real-Time Buying Signals</h2>
    <p><em>The New York demand-generation firm replaced guesswork about timing with real-time buying signals, engaging technology buyers the moment they enter the market.</em></p>
    <p>ZoomInfo (NASDAQ: <a href="https://www.benzinga.com/quote/GTM">GTM</a>), the all-in-one AI GTM platform, has reported that DemandCapture, a demand-generation firm serving Mid-Market and Enterprise technology sales teams, was on track to set <strong>nearly 1,000 meetings per month</strong> with an <strong>organization-wide cancel rate of less than 5%</strong>, according to the company.</p>
  </section>

  <section aria-labelledby="model">
    <h2 id="model">How DemandCapture Accelerates, Not Just Analyzes, Buyer Intent</h2>
    <p>DemandCapture does not run traditional appointment setting. It engages prospects who are already problem-aware and evaluating solutions, and it lives or dies on timing. The company had built a strong foundation, with multiple data sources and its own intent algorithm to read buying signals. What it lacked was the ability to act on those signals in real time.</p>
    <p><em>Reading a signal is not the same as acting on one. A prospect who is sales-ready on Tuesday is often gone by Friday. Analyzing intent after the buying window closed left DemandCapture a step behind the buyer, and a step behind the competitor who reached that buyer first. The missing piece was not more data. It was speed.</em></p>
    <p>DemandCapture closed that gap with ZoomInfo's real-time data and demand-generation tools, and it credits three levers. First, target audiences built on firmographic filters, so its lists match real buyers instead of a rough approximation. Second, real-time buying signals that surface the accounts researching relevant topics right now. Third, automation that triggers outreach the instant a prospect's signals break the threshold its algorithm has set. Form capture then pulls in details from warm leads who start a form but do not finish. Intent becomes action in seconds, not days.</p>
  </section>

  <section aria-labelledby="results">
    <h2 id="results">Measured Impact: Volume, Speed, and Revenue Momentum</h2>
    <p>The results show up in volume, quality, and speed. DemandCapture was on track to set <strong>nearly 1,000 meetings per month</strong>, according to the company, at an <strong>organization-wide cancel rate of less than 5%</strong>. It holds a consistent <strong>90-second SLA</strong>, engaging a prospect within <strong>a minute and a half</strong> of a qualifying signal. The company also reports exponential revenue growth month over month as the motion has scaled.</p>
  </section>

  <section aria-labelledby="timing">
    <h2 id="timing">Timing Advantage and Market Context</h2>
    <p><em>Timing remains the whole point. DemandCapture cites Forrester research finding that the first vendor to engage a prospect and guide the evaluation wins 74% of the time. By acting on real-time intent within seconds, the firm has turned that first-mover advantage from a goal into a daily operating standard, and keeps sprinting ahead of its competitors.</em></p>
  </section>

  <section aria-labelledby="about">
    <h3 id="aboutheading">About ZoomInfo</h3>
    <p>ZoomInfo (NASDAQ: <a href="https://www.benzinga.com/quote/GTM">GTM</a>), the all-in-one AI GTM platform, enables sales, marketing, and customer success teams to execute their go-to-market strategy with confidence. Powered by the industry's most comprehensive B2B data, including more than 100 million companies, 500 million contacts, and billions of signals, ZoomInfo delivers the intelligence, automation, and integrations that modern revenue teams need to identify, engage, and convert their best buyers.</p>
    <p>Learn more at <strong><a href="https://zoominfo.com" rel="nofollow">zoominfo.com</a></strong>.</p>
  </section>

  <section aria-labelledby="contact">
    <h2 id="contactheading">Media Contact</h2>
    <p><strong>Media contact:</strong><br>Public Relations Team<br>ZoomInfo<br><a href="mailto:PR@zoominfo.com">PR@zoominfo.com</a></p>
  </section>
</article>

ZoomInfo’s GTM platform powers DemandCapture to act on real-time intent within seconds, delivering nearly 1,000 meetings monthly with sub-5% cancel rate and a 90-second SLA. By converting signals into rapid outreach, the initiative highlights a stronger, faster sales motion that could drive higher win rates, faster cycles, and scalable revenue growth for ZoomInfo.

News insight

DemandCapture Books Nearly 1,000 Meetings a Month with ZoomInfo

AI summary

Sentiment rationale

Key facts

Industry News