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Geely Auto Selects Cerence xUI to Power its Next-Gen, LLM-Powered In-Car AI Experience

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LAS VEGAS and BURLINGTON, Mass., Jan. 05, 2026 (GLOBE NEWSWIRE) -- CES 2026 -- Cerence Inc. (NASDAQ:...

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AI Summary

Cerence Inc. has partnered with Geely Auto to enhance the automotive voice interaction experience through the deployment of its xUI technology. This collaboration aims to elevate user safety and convenience with advanced AI features tailored for regional market needs, with full deployment set for April 2026 in Geely's Galaxy M9 vehicle.

Trading Thesis

Investors may consider CRNC positively as AI integration with leading automakers elevates growth prospects.

Market-Moving

  • Cerence's collaboration with Geely reflects growing demand for AI in vehicles.
  • The launch of xUI may attract other automotive partnerships.
  • Localized voice solutions position Cerence well for international market expansion.
  • High user demand for advanced in-car technology could increase revenues.
  • Geely's deployment signifies Cerence's competitive edge in AI interactions.

Key Facts

  • Geely Auto will implement Cerence xUI in the Galaxy M9.
  • Cerence's xUI enables multi-intent recognition and voice control.
  • More than 525 million cars have been equipped with Cerence technology.
  • Cerence specializes in AI-powered experiences for the automotive sector.
  • xUI aims to deliver natural dialogue and personalized user interactions.

Companies Mentioned

  • Geely Auto (N/A): Geely's use of Cerence technology may enhance market appeal.
  • Cerence Inc. (CRNC): Cerence is positioned for growth with new AI integrations.

Corporate Developments

As a leader in conversational AI, Cerence's advancements through partnerships highlight its strategic focus on enhancing user experiences in automotive applications.

FAQ

Why Bullish?

The collaboration with Geely enhances Cerence's visibility and credibility, similar to past partnerships that led to increased stock performance.

How important is it?

The announcement reflects a significant advancement for Cerence in a growing market, likely leading to increased investor interest due to the innovative nature of its solutions.

Why Short Term?

The April 2026 deployment provides near-term catalysts for potential revenue and stock price improvements, resembling past product launches.

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Geely Auto Partners with Cerence to Enhance In-Car AI Experience

LAS VEGAS and BURLINGTON, Mass., Jan. 5, 2026 (GLOBE NEWSWIRE) — At CES 2026, Cerence Inc. (NASDAQ: CRNC), a leader in conversational AI technologies, announced its collaboration with Geely Auto to implement the advanced Cerence xUI™ platform. This partnership aims to significantly enhance the in-vehicle voice interaction experience for Geely Auto's overseas users, making driving safer and more convenient.

Overview of the Collaboration

The deployment of Cerence xUI is built upon Geely Auto’s robust AI technology framework and its established presence in international markets. The collaboration focuses on tailoring in-car voice interactions to improve user experiences based on specific regional requirements. By utilizing advanced features such as multi-intent recognition and natural language processing, Geely Auto aims to align its in-vehicle systems with local linguistic and cultural preferences.

Key Features of Cerence xUI

Cerence xUI is designed to transform in-car assistants from reactive systems into proactive companions. Key functionalities include:

  • Natural Experience: Drivers and passengers can engage in fluid, intent-aware dialogues, minimizing frustrations related to unrecognized commands.
  • Multi-Intent Functionality: The platform can handle complex tasks efficiently, allowing users to issue combined requests, such as, “Roll down the windows and find me a coffee shop with high ratings, free Wi-Fi, and parking.”
  • Multi-Seat Interactions: With distinct acoustic zones, the system can cater to various passengers simultaneously without interference.
  • Say What You See (SWYS): This feature provides hands-free control over the user interface, enabling users to access the complete in-car experience via voice commands.

Statements from Leadership

Christian Mentz, Chief Revenue Officer at Cerence AI, stated, “As one of the first customers to deploy Cerence xUI, Geely Auto reinforces its reputation as a leader in innovation by delivering unique conversational AI experiences. This collaboration highlights our ability to rapidly bring advanced solutions to market that meet customer expectations.”

Deployment Timeline

The Cerence xUI experience is set to launch in the Geely Galaxy M9 starting in April 2026. Attendees at CES 2026 can witness a demonstration in person at Cerence's booth (#6826) located in the LVCC, West Hall.

About Cerence Inc.

Cerence Inc. (NASDAQ: CRNC) is a global leader in creating seamless, AI-powered experiences throughout the automotive sector. With over 525 million vehicles equipped with its technologies, Cerence facilitates safer, more connected, and enjoyable journeys. The company, headquartered in Burlington, Massachusetts, continues to innovate and collaborate with leading automotive manufacturers and tech enterprises.

Forward-Looking Statements

As with any forward-looking statements made by Cerence, investors should note potential risks and uncertainties that could impact future performance, including market volatility, customer demand, and competitive dynamics. These factors may substantially differ from projected outcomes.

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