The award-winning oceanfront landmark in Sunny Isles Beach is participating in a new initiative designed to elevate service standards in high-rise communities.SUNNY ISLES BEACH, Fla., May 27, 2026 /PRNewswire/ -- Jade

<p xmlns="http://www.w3.org/1999/xhtml">The award-winning oceanfront landmark in Sunny Isles Beach is participating in a new initiative designed to elevate service standards in high-rise communities.</p><p xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="legendSpanClass">SUNNY ISLES BEACH, Fla.</span>, <span xmlns="http://www.w3.org/1999/xhtml" class="legendSpanClass">May 27, 2026</span> /PRNewswire/ -- Jade Signature is one of the seven inaugural residences participating in a new program to bring hospitality-level service standards into luxury residential living as part of FirstService Residential&#39;s collaboration with ATELIER CX, the consulting division of Forbes Travel Guide.</p>
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<p xmlns="http://www.w3.org/1999/xhtml">Positioned along one of South Florida&#39;s most sought-after stretches of coastline, Jade Signature is set within Sunny Isles Beach&#39;s established luxury corridor, just north of Bal Harbour and within close proximity to premier shopping, dining and parks. The building&#39;s design, resident experience and amenity offering create an optimal environment for advancing a more structured, hospitality-informed service model.</p><p xmlns="http://www.w3.org/1999/xhtml">&#34;Jade Signature has always reflected a thoughtful approach to luxury living, where architecture, amenities and experience come together seamlessly,&#34; said Michael Ryan, general manager. &#34;As the property&#39;s management company, FirstService Residential is proud to support this new initiative to elevate how service is delivered, aligned with world-class standards.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Doug Putman, Board president, added, &#34;Our residents expect a high level of professionalism and consistency. Participating in this program reinforces the Board&#39;s commitment to ensuring service evolves alongside the building&#39;s reputation and the expectations of those who live here.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Marcelo Violland, Board vice president, added, &#34;From the beginning, there has been a strong alignment between the Board, our management team, and our residents around the level of experience we want to deliver at Jade Signature. We share a clear vision for operating at a truly world-class standard. &#34;</p><p xmlns="http://www.w3.org/1999/xhtml">&#34;This initiative reflects where the luxury residential market is heading,&#34; said Hector Vargas, president, South Florida high-rise, FirstService Residential. &#34;At properties like Jade Signature, Boards are focused on creating a highly intentional resident experience. It&#39;s exciting to partner with a Board that values innovation and sees the opportunity to bring a more structured, hospitality-driven service model to life.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Completed in 2018, Jade Signature is a 57-story oceanfront tower with 192 residences. It was designed by Herzog &amp; de Meuron and developed by Fortune International Group, with interiors by Pierre-Yves Rochon and landscape architecture by Raymond Jungles.</p><p xmlns="http://www.w3.org/1999/xhtml">The building was conceived with a focus on connection to its surroundings, with a layout that links the arrival experience, common spaces and beachfront environments in a continuous flow. Its east-to-west &#34;flow-through&#34; residences offer views of both the Atlantic Ocean and the Intracoastal Waterway, reinforcing an indoor-outdoor lifestyle that is central to the resident experience.</p><p xmlns="http://www.w3.org/1999/xhtml">Jade Signature has received multiple international awards for architecture and residential design, including recognition from the American Architecture Awards and the International Property Awards programs.</p><p xmlns="http://www.w3.org/1999/xhtml"><a xmlns="http://www.w3.org/1999/xhtml" href="https://edge.prnewswire.com/c/link/?t=0&amp;l=en&amp;o=4697640-1&amp;h=2817530776&amp;u=https%3A%2F%2Fwww.fsresidential.com%2Fcorporate%2Fnews-and-articles%2Farticles%2Ffirstservice-residential-defining-luxury-high-rise%2F&amp;a=Click+here+to+find+more+information+about+this+program" target="_blank" rel="nofollow">Click here to find more information about this program</a></p><p xmlns="http://www.w3.org/1999/xhtml"><u xmlns="http://www.w3.org/1999/xhtml">About FirstService Residential</u></p><p xmlns="http://www.w3.org/1999/xhtml">FirstService Residential is simplifying property management. Its hospitality-minded teams serve residential communities across the United States and Canada. The organization partners with boards, owners, and developers to enhance the value of every property and the life of every resident.</p><p xmlns="http://www.w3.org/1999/xhtml">Leveraging unique expertise and scale, FirstService serves its clients with proven solutions and a service-first philosophy. Residents can count on 24/7 customer care and tailored lifestyle programming, amenity activation, and technology for their community&#39;s specific needs. Market-leading programs with FirstService Financial, FirstService Energy, and special districts teams deliver additional levels of support.</p><p xmlns="http://www.w3.org/1999/xhtml">Boards and developers select FirstService Residential to realize their vision and drive positive change for residents in the communities in their trusted care.</p><p xmlns="http://www.w3.org/1999/xhtml">FirstService Residential is a subsidiary of FirstService Corporation (NASDAQ and TSX:<a class="ticker" href="https://www.benzinga.com/quote/FSV">FSV</a>), a North American leader in providing essential property services to a wide range of residential and commercial clients.</p><p xmlns="http://www.w3.org/1999/xhtml"><u xmlns="http://www.w3.org/1999/xhtml">About Forbes Travel Guide and ATELIER CX</u></p><p xmlns="http://www.w3.org/1999/xhtml">Forbes Travel Guide (&#34;FTG&#34;), the global authority on luxury hospitality, provides world-class professional services through its consulting division ATELIER CX to service-oriented businesses such as luxury retail, residential, air travel, private clubs and more through bespoke training solutions, custom service standards and expert evaluation services.</p>



<p xmlns="http://www.w3.org/1999/xhtml" id="PURL"><img xmlns="http://www.w3.org/1999/xhtml" title="Cision" width="12" height="12" alt="Cision" src="https://edge.prnewswire.com/c/img/favicon.png?sn=NY69096&amp;sd=2026-05-27"></img> View original content to download multimedia:<a xmlns="http://www.w3.org/1999/xhtml" id="PRNURL" rel="nofollow" href="https://www.prnewswire.com/news-releases/jade-signature-selected-for-hospitality-driven-service-program-with-forbes-travel-guide-302783365.html" target="_blank">https://www.prnewswire.com/news-releases/jade-signature-selected-for-hospitality-driven-service-program-with-forbes-travel-guide-302783365.html</a></p><p xmlns="http://www.w3.org/1999/xhtml">SOURCE FirstService Residential</p>

TSX:FSV

Jade Signature selected for hospitality-driven service program with Forbes Travel Guide

FirstService Residential partners with Forbes Travel Guide to raise luxury high‑rise service

<section class="insight" data-version="1">
  <section data-block="information">
    <h3>Information</h3>
    <p>The award-winning oceanfront landmark in Sunny Isles Beach is participating in a new initiative designed to elevate service standards in high-rise communities.SUNNY ISLES BEACH, Fla., May 27, 2026 /PRNewswire/ -- Jade</p>
  </section>

  <section data-block="ai-summary-paragraph">
    <h3>AI Summary</h3>
    <p>FirstService Residential, a unit of FirstService Corporation (FSV), is joining Jade Signature in a hospitality-driven service initiative with ATELIER CX, Forbes Travel Guide’s consulting arm. The seven inaugural luxury residences will test elevated resident services, signaling potential expansion of service-revenue opportunities for FSV and broader demand for its high-end property-management capabilities across luxury towers.</p>
  </section>

  <section data-block="ai-summary-bullets">
    <h3>Key Points</h3>
    <ul><li>Jade Signature joins seven inaugural residences in ATELIER CX program.</li><li>FirstService Residential aims to elevate hospitality standards in luxury high-rises.</li><li>Jade Signature is a 57-story, 192-residence tower in Sunny Isles Beach.</li><li>Program could expand service-revenue opportunities for FSV and its units.</li><li>Branding with Forbes Travel Guide may support future contracts for FSV.</li></ul>
  </section>

  <section data-block="companies-mentioned">
    <h3>Companies Mentioned</h3>
    <ul><li><strong>FirstService Corporation (FSV)</strong>: Parent company; program may expand service offerings and revenue via FirstService Residential.</li><li><strong>Jade Signature</strong>: Sunny Isles Beach property; flagship test case for hospitality-driven services in luxury high-rises.</li><li><strong>ATELIER CX</strong>: Forbes Travel Guide consulting division leading the service-standard program.</li><li><strong>Forbes Travel Guide</strong>: Brand behind the hospitality standards program; potential credibility lift for participating properties.</li><li><strong>Fortune International Group</strong>: Developer of Jade Signature (contextual mention in background).</li></ul>
  </section>

  <section data-block="category">
    <h3>Corporate Developments</h3>
    <p>Industry News / Corporate Developments. It highlights a strategic initiative by a TSX-listed services company through its subsidiary, with potential longer-term implications for service-revenue growth in luxury residential management.</p>
  </section>

  <section data-block="market-moving">
    <h3>Market-Moving</h3>
    <ul><li>Possible near-term contract wins from upscale properties could boost recurring revenue for FSV.</li><li>Branding tied to Forbes Travel Guide may raise valuation multiples for FSV&#039;s asset-management services.</li><li>Expansion beyond Jade Signature could unlock additional revenue opportunities in luxury high-rises.</li></ul>
  </section>

  <section data-block="key-facts">
    <h3>Key Facts</h3>
    <ul><li>Jade Signature is a 57-story, 192-residence luxury tower.</li><li>Program involves seven inaugural luxury residences in ATELIER CX collaboration.</li><li>FirstService Residential is a unit of FirstService Corporation (NASDAQ and TSX: FSV).</li><li>Announcement date: May 27, 2026.</li></ul>
  </section>

  <section data-block="trading-thesis">
    <h3>Trading Thesis</h3>
    <p>Positive branding and potential new contracts could support FSV earnings mix; near-term impact modest, with upside as the program scales over 6–12 months.</p>
  </section>
</section>


<p xmlns="http://www.w3.org/1999/xhtml">The award-winning oceanfront landmark in Sunny Isles Beach is participating in a new initiative designed to elevate service standards in high-rise communities.</p><p xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="legendSpanClass">SUNNY ISLES BEACH, Fla.</span>, <span xmlns="http://www.w3.org/1999/xhtml" class="legendSpanClass">May 27, 2026</span> /PRNewswire/ -- Jade Signature is one of the seven inaugural residences participating in a new program to bring hospitality-level service standards into luxury residential living as part of FirstService Residential&#39;s collaboration with ATELIER CX, the consulting division of Forbes Travel Guide.</p>
    <div xmlns="http://www.w3.org/1999/xhtml" class="PRN_ImbeddedAssetReference" id="DivAssetPlaceHolder1">
                <p xmlns="http://www.w3.org/1999/xhtml">
                        <a xmlns="http://www.w3.org/1999/xhtml" href="https://mma.prnewswire.com/media/2742140/FirstService_Residential_Logo.html" target="_blank" rel="nofollow">
                    <img xmlns="http://www.w3.org/1999/xhtml" src="https://mma.prnewswire.com/media/2742140/FirstService_Residential_Logo.jpg" title="FirstService Residential is simplifying property management (PRNewsfoto/FirstService Residential)" alt="FirstService Residential is simplifying property management (PRNewsfoto/FirstService Residential)"></img>
                        </a>
                </p>
    </div>
<p xmlns="http://www.w3.org/1999/xhtml">Positioned along one of South Florida&#39;s most sought-after stretches of coastline, Jade Signature is set within Sunny Isles Beach&#39;s established luxury corridor, just north of Bal Harbour and within close proximity to premier shopping, dining and parks. The building&#39;s design, resident experience and amenity offering create an optimal environment for advancing a more structured, hospitality-informed service model.</p><p xmlns="http://www.w3.org/1999/xhtml">&#34;Jade Signature has always reflected a thoughtful approach to luxury living, where architecture, amenities and experience come together seamlessly,&#34; said Michael Ryan, general manager. &#34;As the property&#39;s management company, FirstService Residential is proud to support this new initiative to elevate how service is delivered, aligned with world-class standards.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Doug Putman, Board president, added, &#34;Our residents expect a high level of professionalism and consistency. Participating in this program reinforces the Board&#39;s commitment to ensuring service evolves alongside the building&#39;s reputation and the expectations of those who live here.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Marcelo Violland, Board vice president, added, &#34;From the beginning, there has been a strong alignment between the Board, our management team, and our residents around the level of experience we want to deliver at Jade Signature. We share a clear vision for operating at a truly world-class standard. &#34;</p><p xmlns="http://www.w3.org/1999/xhtml">&#34;This initiative reflects where the luxury residential market is heading,&#34; said Hector Vargas, president, South Florida high-rise, FirstService Residential. &#34;At properties like Jade Signature, Boards are focused on creating a highly intentional resident experience. It&#39;s exciting to partner with a Board that values innovation and sees the opportunity to bring a more structured, hospitality-driven service model to life.&#34;</p><p xmlns="http://www.w3.org/1999/xhtml">Completed in 2018, Jade Signature is a 57-story oceanfront tower with 192 residences. It was designed by Herzog &amp; de Meuron and developed by Fortune International Group, with interiors by Pierre-Yves Rochon and landscape architecture by Raymond Jungles.</p><p xmlns="http://www.w3.org/1999/xhtml">The building was conceived with a focus on connection to its surroundings, with a layout that links the arrival experience, common spaces and beachfront environments in a continuous flow. Its east-to-west &#34;flow-through&#34; residences offer views of both the Atlantic Ocean and the Intracoastal Waterway, reinforcing an indoor-outdoor lifestyle that is central to the resident experience.</p><p xmlns="http://www.w3.org/1999/xhtml">Jade Signature has received multiple international awards for architecture and residential design, including recognition from the American Architecture Awards and the International Property Awards programs.</p><p xmlns="http://www.w3.org/1999/xhtml"><a xmlns="http://www.w3.org/1999/xhtml" href="https://edge.prnewswire.com/c/link/?t=0&amp;l=en&amp;o=4697640-1&amp;h=2817530776&amp;u=https%3A%2F%2Fwww.fsresidential.com%2Fcorporate%2Fnews-and-articles%2Farticles%2Ffirstservice-residential-defining-luxury-high-rise%2F&amp;a=Click+here+to+find+more+information+about+this+program" target="_blank" rel="nofollow">Click here to find more information about this program</a></p><p xmlns="http://www.w3.org/1999/xhtml"><u xmlns="http://www.w3.org/1999/xhtml">About FirstService Residential</u></p><p xmlns="http://www.w3.org/1999/xhtml">FirstService Residential is simplifying property management. Its hospitality-minded teams serve residential communities across the United States and Canada. The organization partners with boards, owners, and developers to enhance the value of every property and the life of every resident.</p><p xmlns="http://www.w3.org/1999/xhtml">Leveraging unique expertise and scale, FirstService serves its clients with proven solutions and a service-first philosophy. Residents can count on 24/7 customer care and tailored lifestyle programming, amenity activation, and technology for their community&#39;s specific needs. Market-leading programs with FirstService Financial, FirstService Energy, and special districts teams deliver additional levels of support.</p><p xmlns="http://www.w3.org/1999/xhtml">Boards and developers select FirstService Residential to realize their vision and drive positive change for residents in the communities in their trusted care.</p><p xmlns="http://www.w3.org/1999/xhtml">FirstService Residential is a subsidiary of FirstService Corporation (NASDAQ and TSX:<a class="ticker" href="https://www.benzinga.com/quote/FSV">FSV</a>), a North American leader in providing essential property services to a wide range of residential and commercial clients.</p><p xmlns="http://www.w3.org/1999/xhtml"><u xmlns="http://www.w3.org/1999/xhtml">About Forbes Travel Guide and ATELIER CX</u></p><p xmlns="http://www.w3.org/1999/xhtml">Forbes Travel Guide (&#34;FTG&#34;), the global authority on luxury hospitality, provides world-class professional services through its consulting division ATELIER CX to service-oriented businesses such as luxury retail, residential, air travel, private clubs and more through bespoke training solutions, custom service standards and expert evaluation services.</p>



<p xmlns="http://www.w3.org/1999/xhtml" id="PURL"><img xmlns="http://www.w3.org/1999/xhtml" title="Cision" width="12" height="12" alt="Cision" src="https://edge.prnewswire.com/c/img/favicon.png?sn=NY69096&amp;sd=2026-05-27"></img> View original content to download multimedia:<a xmlns="http://www.w3.org/1999/xhtml" id="PRNURL" rel="nofollow" href="https://www.prnewswire.com/news-releases/jade-signature-selected-for-hospitality-driven-service-program-with-forbes-travel-guide-302783365.html" target="_blank">https://www.prnewswire.com/news-releases/jade-signature-selected-for-hospitality-driven-service-program-with-forbes-travel-guide-302783365.html</a></p><p xmlns="http://www.w3.org/1999/xhtml">SOURCE FirstService Residential</p>

FirstService Residential, a unit of FirstService Corporation (FSV), is joining Jade Signature in a hospitality-driven service initiative with ATELIER CX, Forbes Travel Guide’s consulting arm. The seven inaugural luxury residences will test elevated resident services, signaling potential expansion of service-revenue opportunities for FSV and broader demand for its high-end property-management capabilities across luxury towers.

Jade Signature selected for hospitality-driven service program with Forbes Travel Guide

AI Summary

Sentiment Rationale

Trading Thesis

Market-Moving

Key Facts

Companies Mentioned

Corporate Developments

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