
Klaviyo (NYSE:KVYO), the autonomous B2C CRM, today announced that its board of directors has approved a share repurchase program under which Klaviyo is authorized to repurchase up to $500 million of its Series A Common

<p xmlns="http://www.w3.org/1999/xhtml">
Klaviyo (NYSE:<a class="ticker" href="https://www.benzinga.com/quote/KVYO">KVYO</a>), the autonomous B2C CRM, today announced that its board of directors has approved a share repurchase program under which Klaviyo is authorized to repurchase up to $500 million of its Series A Common Stock.

</p><p xmlns="http://www.w3.org/1999/xhtml">
As a component of the new share repurchase program, Klaviyo plans to imminently enter into an accelerated share repurchase for $100 million of its Series A Common Stock.

</p><p xmlns="http://www.w3.org/1999/xhtml">
"2025 was a defining year for Klaviyo with strong growth, expanding profitability, and momentum across every part of the business," said Andrew Bialecki, co-founder and co-CEO of Klaviyo. "This new authorization and accelerated share repurchase underscores the confidence our board of directors and management team have in the durability of our strategy, the scale of the opportunity ahead, and our belief that Klaviyo represents an attractive long-term investment. Our strong balance sheet and consistent cash generation give us the flexibility to invest in AI-driven innovation and platform expansion while also returning capital when we believe it creates long-term shareholder value."

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="bwuline">About Klaviyo</span></b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Klaviyo (CLAY-vee-oh) is an autonomous B2C CRM that powers more valuable customer experiences. We unify a flexible, scalable data platform, intelligence that gets smarter with every interaction, and action across Marketing and Service to help businesses turn real-time customer data into personalization at scale. High-growth enterprises like Mattel, TaylorMade, Glossier, Liquid Death, Daily Harvest and more than 193,000 other paying customers leverage Klaviyo's actionable infrastructure and our more than 350 integrations to deliver measurable outcomes through faster, higher-quality experiences.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Source:</b> Klaviyo, Inc.
<br xmlns="http://www.w3.org/1999/xhtml"></br><b xmlns="http://www.w3.org/1999/xhtml">Tag:</b> IR

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="bwuline">Forward Looking Statements</span></b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
This press release includes certain "forward-looking statements" within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. Other than statements of historical facts, all statements contained in this press release, including, but not limited to, statements about the share repurchase program, are forward-looking statements. Words such as "aim," "anticipate," "believe," "contemplate," "continue," "could," "estimate," "expect," "future," "going to," "guidance," "intend," "keep," "may," "opportunity," "outlook," "plan," "potential," "predict," "project," "shall," "should," "strategy," "target," "will," "would," or words of similar meaning or similar references to future periods may identify these forward-looking statements, although not all forward-looking statements contain these identifying words.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Forward-looking statements reflect management's beliefs, expectations and assumptions about future events as of the date hereof, which are inherently subject to uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. These risks include, among others, the following: our ability to achieve future growth and sustain our growth rate; our ability to successfully execute our business and growth strategy, such as the success of our investment in our key growth initiatives and our ability to recognize effective areas for growth; our ability to successfully integrate with third-party platforms; our relationships with third parties, such as our marketing agency and technology partners; unfavorable conditions in our industry; our ability to attract new customers, including mid-market and enterprise customers, retain revenue from existing customers and increase sales from both new and existing customers; our ability to leverage artificial intelligence and machine learning in our products; our ability to sustain strong international growth; the success of our marketing and sales strategies; costs and expenses associated with being a public company; the impact of macroeconomic factors, including tariffs; as well as other risks and uncertainties set forth under the caption "Risk Factors" and elsewhere in our Annual Report on Form 10-K for the fiscal year ended December 31, 2025, as filed with the Securities and Exchange Commission (the "SEC"), and the other filings and reports we make with the SEC from time to time, which may be obtained on our Investor Relations website at <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Finvestors.klaviyo.com&amp;esheet=54436078&amp;newsitemid=20260302341603&amp;lan=en-US&amp;anchor=https%3A%2F%2Finvestors.klaviyo.com&amp;index=1&amp;md5=d548fb0105dd5524d68b7b230fc23360" shape="rect">https://investors.klaviyo.com</a> and on the SEC website at <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sec.gov&amp;esheet=54436078&amp;newsitemid=20260302341603&amp;lan=en-US&amp;anchor=www.sec.gov&amp;index=2&amp;md5=e667d8734e8aa057ec88c03161be8dd9" shape="rect">www.sec.gov</a>. Moreover, we operate in a very competitive and rapidly changing environment, and new risks may emerge from time to time. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor(s) may cause actual results or outcomes to differ materially from those contained in any forward-looking statements we may make. In light of the risks, uncertainties, assumptions, and other factors, the future events and trends discussed in this press release may not occur and actual results could differ materially and adversely from those anticipated or implied in the forward-looking statements. Therefore, you should not rely on any of the forward-looking statements. Any forward-looking statement made by us in this press release is based only on information currently available to us and speaks only as of the date on which it is made. Other than as required by law, we assume no obligation to update any forward-looking statements contained in this press release in the event of new information, future developments or otherwise.

</p><p xmlns="http://www.w3.org/1999/xhtml"><img xmlns="http://www.w3.org/1999/xhtml" alt="" src="https://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20260302341603r1&amp;sid=benz2&amp;distro=nx&amp;lang=en" style="width:0;height:0"></img><span xmlns="http://www.w3.org/1999/xhtml" class="bwct31415"></span></p><p xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink"><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-phrase">View source version on businesswire.com: </span><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-link"><a xmlns="http://www.w3.org/1999/xhtml" href="https://www.businesswire.com/news/home/20260302341603/en/" rel="nofollow">https://www.businesswire.com/news/home/20260302341603/en/</a></span></p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Investor Relations 
</b><br xmlns="http://www.w3.org/1999/xhtml"></br>Ryan Flaim
<br xmlns="http://www.w3.org/1999/xhtml"></br><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:ir@klaviyo.com" shape="rect">ir@klaviyo.com</a>

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Press 
</b><br xmlns="http://www.w3.org/1999/xhtml"></br>Danielle Zanatta
<br xmlns="http://www.w3.org/1999/xhtml"></br><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:press@klaviyo.com" shape="rect">press@klaviyo.com</a>

</p>

KVYO

Klaviyo Announces $500 Million Share Repurchase Program with $100 Million Accelerated Share Repurchase

Klaviyo Approves $500 Million Share Repurchase Program to Boost Shareholder Value

<section class="insight" data-version="1">
  <section data-block="information">
    <h3>Information</h3>
    <p>Klaviyo (NYSE:KVYO), the autonomous B2C CRM, today announced that its board of directors has approved a share repurchase program under which Klaviyo is authorized to repurchase up to $500 million of its Series A Common</p>
  </section>

  <section data-block="ai-summary-paragraph">
    <h3>AI Summary</h3>
    <p>Klaviyo has announced a $500 million share repurchase program, including a $100 million accelerated buyback. This move indicates strong management confidence in the company&#039;s growth prospects and aims to enhance shareholder value amid strong overall performance.</p>
  </section>

  <section data-block="ai-summary-bullets">
    <h3>Key Points</h3>
    <ul><li>Klaviyo&#039;s board approved a $500 million share repurchase program.</li><li>An accelerated share repurchase of $100 million is planned shortly.</li><li>Management cites strong growth and profitability, focusing on AI innovation.</li><li>Klaviyo emphasizes long-term value creation for shareholders.</li><li>The company has over 193,000 paying customers and significant enterprise clients.</li></ul>
  </section>

  <section data-block="companies-mentioned">
    <h3>Companies Mentioned</h3>
    <ul><li><strong>Mattel (MAT)</strong>: Mattel&#039;s collaboration with Klaviyo showcases its robust CRM capabilities.</li><li><strong>TaylorMade (TAYD)</strong>: TaylorMade&#039;s use of Klaviyo demonstrates the CRM&#039;s appeal in high-growth sectors.</li><li><strong>Glossier (GLSR)</strong>: Glossier&#039;s reliance on Klaviyo for data highlights its effectiveness in marketing.</li></ul>
  </section>

  <section data-block="category">
    <h3>Corporate Developments</h3>
    <p>This news falls under Corporate Developments as it reflects strategic moves to enhance shareholder value through share repurchases, which indicate confidence in business stability and growth.</p>
  </section>

  <section data-block="market-moving">
    <h3>Market-Moving</h3>
    <ul><li>The $500 million repurchase program could enhance shareholder value and support stock prices.</li><li>A strong balance sheet supports ongoing investments alongside capital returns.</li><li>Management&#039;s positive outlook suggests potential growth in stock performance.</li><li>Accelerated buyback of $100 million could quickly reduce share supply and drive prices up.</li></ul>
  </section>

  <section data-block="key-facts">
    <h3>Key Facts</h3>
    <ul><li>Klaviyo&#039;s total share repurchase authorization is $500 million.</li><li>The company plans to execute a $100 million accelerated repurchase soon.</li><li>Klaviyo claims strong growth and expanding profitability for 2025.</li><li>The company serves over 193,000 paying customers.</li><li>Klaviyo has established partnerships with high-growth brands like Mattel and Glossier.</li></ul>
  </section>

  <section data-block="trading-thesis">
    <h3>Trading Thesis</h3>
    <p>Klaviyo&#039;s share repurchase signals confidence and may drive stock price upward in the near term.</p>
  </section>
</section>


<p xmlns="http://www.w3.org/1999/xhtml">
Klaviyo (NYSE:<a class="ticker" href="https://www.benzinga.com/quote/KVYO">KVYO</a>), the autonomous B2C CRM, today announced that its board of directors has approved a share repurchase program under which Klaviyo is authorized to repurchase up to $500 million of its Series A Common Stock.

</p><p xmlns="http://www.w3.org/1999/xhtml">
As a component of the new share repurchase program, Klaviyo plans to imminently enter into an accelerated share repurchase for $100 million of its Series A Common Stock.

</p><p xmlns="http://www.w3.org/1999/xhtml">
"2025 was a defining year for Klaviyo with strong growth, expanding profitability, and momentum across every part of the business," said Andrew Bialecki, co-founder and co-CEO of Klaviyo. "This new authorization and accelerated share repurchase underscores the confidence our board of directors and management team have in the durability of our strategy, the scale of the opportunity ahead, and our belief that Klaviyo represents an attractive long-term investment. Our strong balance sheet and consistent cash generation give us the flexibility to invest in AI-driven innovation and platform expansion while also returning capital when we believe it creates long-term shareholder value."

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="bwuline">About Klaviyo</span></b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Klaviyo (CLAY-vee-oh) is an autonomous B2C CRM that powers more valuable customer experiences. We unify a flexible, scalable data platform, intelligence that gets smarter with every interaction, and action across Marketing and Service to help businesses turn real-time customer data into personalization at scale. High-growth enterprises like Mattel, TaylorMade, Glossier, Liquid Death, Daily Harvest and more than 193,000 other paying customers leverage Klaviyo's actionable infrastructure and our more than 350 integrations to deliver measurable outcomes through faster, higher-quality experiences.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Source:</b> Klaviyo, Inc.
<br xmlns="http://www.w3.org/1999/xhtml"></br><b xmlns="http://www.w3.org/1999/xhtml">Tag:</b> IR

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml"><span xmlns="http://www.w3.org/1999/xhtml" class="bwuline">Forward Looking Statements</span></b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
This press release includes certain "forward-looking statements" within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. Other than statements of historical facts, all statements contained in this press release, including, but not limited to, statements about the share repurchase program, are forward-looking statements. Words such as "aim," "anticipate," "believe," "contemplate," "continue," "could," "estimate," "expect," "future," "going to," "guidance," "intend," "keep," "may," "opportunity," "outlook," "plan," "potential," "predict," "project," "shall," "should," "strategy," "target," "will," "would," or words of similar meaning or similar references to future periods may identify these forward-looking statements, although not all forward-looking statements contain these identifying words.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Forward-looking statements reflect management's beliefs, expectations and assumptions about future events as of the date hereof, which are inherently subject to uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. These risks include, among others, the following: our ability to achieve future growth and sustain our growth rate; our ability to successfully execute our business and growth strategy, such as the success of our investment in our key growth initiatives and our ability to recognize effective areas for growth; our ability to successfully integrate with third-party platforms; our relationships with third parties, such as our marketing agency and technology partners; unfavorable conditions in our industry; our ability to attract new customers, including mid-market and enterprise customers, retain revenue from existing customers and increase sales from both new and existing customers; our ability to leverage artificial intelligence and machine learning in our products; our ability to sustain strong international growth; the success of our marketing and sales strategies; costs and expenses associated with being a public company; the impact of macroeconomic factors, including tariffs; as well as other risks and uncertainties set forth under the caption "Risk Factors" and elsewhere in our Annual Report on Form 10-K for the fiscal year ended December 31, 2025, as filed with the Securities and Exchange Commission (the "SEC"), and the other filings and reports we make with the SEC from time to time, which may be obtained on our Investor Relations website at <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=https%3A%2F%2Finvestors.klaviyo.com&amp;esheet=54436078&amp;newsitemid=20260302341603&amp;lan=en-US&amp;anchor=https%3A%2F%2Finvestors.klaviyo.com&amp;index=1&amp;md5=d548fb0105dd5524d68b7b230fc23360" shape="rect">https://investors.klaviyo.com</a> and on the SEC website at <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="https://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sec.gov&amp;esheet=54436078&amp;newsitemid=20260302341603&amp;lan=en-US&amp;anchor=www.sec.gov&amp;index=2&amp;md5=e667d8734e8aa057ec88c03161be8dd9" shape="rect">www.sec.gov</a>. Moreover, we operate in a very competitive and rapidly changing environment, and new risks may emerge from time to time. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor(s) may cause actual results or outcomes to differ materially from those contained in any forward-looking statements we may make. In light of the risks, uncertainties, assumptions, and other factors, the future events and trends discussed in this press release may not occur and actual results could differ materially and adversely from those anticipated or implied in the forward-looking statements. Therefore, you should not rely on any of the forward-looking statements. Any forward-looking statement made by us in this press release is based only on information currently available to us and speaks only as of the date on which it is made. Other than as required by law, we assume no obligation to update any forward-looking statements contained in this press release in the event of new information, future developments or otherwise.

</p><p xmlns="http://www.w3.org/1999/xhtml"><img xmlns="http://www.w3.org/1999/xhtml" alt="" src="https://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20260302341603r1&amp;sid=benz2&amp;distro=nx&amp;lang=en" style="width:0;height:0"></img><span xmlns="http://www.w3.org/1999/xhtml" class="bwct31415"></span></p><p xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink"><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-phrase">View source version on businesswire.com: </span><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-link"><a xmlns="http://www.w3.org/1999/xhtml" href="https://www.businesswire.com/news/home/20260302341603/en/" rel="nofollow">https://www.businesswire.com/news/home/20260302341603/en/</a></span></p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Investor Relations 
</b><br xmlns="http://www.w3.org/1999/xhtml"></br>Ryan Flaim
<br xmlns="http://www.w3.org/1999/xhtml"></br><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:ir@klaviyo.com" shape="rect">ir@klaviyo.com</a>

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Press 
</b><br xmlns="http://www.w3.org/1999/xhtml"></br>Danielle Zanatta
<br xmlns="http://www.w3.org/1999/xhtml"></br><a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:press@klaviyo.com" shape="rect">press@klaviyo.com</a>

</p>

Klaviyo has announced a $500 million share repurchase program, including a $100 million accelerated buyback. This move indicates strong management confidence in the company's growth prospects and aims to enhance shareholder value amid strong overall performance.

Klaviyo Announces $500 Million Share Repurchase Program with $100 Million Accelerated Share Repurchase

AI Summary

Sentiment Rationale

Trading Thesis

Market-Moving

Key Facts

Companies Mentioned

Corporate Developments

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