LiveRamp and Walgreens Advertising Group Deliver Business Growth for Advertisers Through Robust Data Collaboration Partnership
1. LiveRamp powers Walgreens' new clean room solution for advertisers. 2. Partnership enhances access to first-party data for better media measurement. 3. WAG’s audience insights now offer greater personalization and transparency. 4. Advertisers benefit from faster, scalable activation across multiple platforms. 5. Improved ROI and campaign performance measurement for brands as a result.