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Odell Beckham Jr. says a $100 million NFL contract won’t last a lifetime. What other athletes think.

1. Odell Beckham Jr. explains contracts versus actual earnings during a podcast. 2. He suggests a $100 million contract nets about $60 million after expenses. 3. Beckham's comments on athlete finances stir social media discussions. 4. His $29 million deal with Nike was among the largest in NFL history. 5. Fellow athletes share concerns about financial management post-career.

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FAQ

Why Bullish?

Beckham's endorsement and visibility enhance Nike's brand value, similar to past endorsements that boosted sales.

How important is it?

The article emphasizes Beckham's significant impact on Nike, highlighting potential growth in brand equity. His popularity affects consumer behavior positively.

Why Long Term?

Brand loyalty and athlete endorsements like Beckham's can sustain long-term revenue growth for Nike.

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