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Salem Media Announces the Promotion of Carolyn Cassidy to Vice President

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CAMARILLO, Calif., Jan. 14, 2026 (GLOBE NEWSWIRE) -- Salem Media today announced the promotion of Ca...

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AI Summary

Salem Media has promoted Carolyn Cassidy to VP & Regional General Manager, responsible for key markets, including Columbus and Miami. This strategic move underscores the company's focus on strong leadership and growth, which may positively affect operational performance and market reach.

Sentiment Rationale

Similar historical promotions in corporate environments often lead to positive financial performance, as enhanced leadership can improve operational efficiency and strategic execution.

Trading Thesis

Invest in SALM as Cassidy's promotion could enhance operational efficiencies and market performance in the next 6-12 months.

Market-Moving

  • Cassidy's leadership experience may drive operational improvements in key markets.
  • Expected focus on community engagement might attract more audience and advertisers.
  • A successful execution of her role could lead to increased revenues for SALM.
  • Growing multimedia platform reach could enhance SALM's market valuation.

Key Facts

  • Carolyn Cassidy promoted to VP & Regional General Manager at Salem Media.
  • Cassidy will oversee operations in Columbus, Tampa, Orlando, and Miami.
  • Her leadership aims to enhance Salem’s growth and operational excellence.
  • Salem’s commitment to local leadership and community involvement is emphasized.
  • The promotion aligns with Salem's mission in multimedia Christian and conservative content.

Companies Mentioned

  • Salem Media (SALM): Promotion of leadership may positively impact operational strategies and market success.

Corporate Developments

This falls under 'Corporate Developments' as the promotion of a senior leader could drive strategic initiatives. Strong leadership is crucial in enhancing organizational performance in competitive media landscapes.

Salem Media Promotes Carolyn Cassidy to Vice President & Regional General Manager

CAMARILLO, Calif., January 14, 2026 – Salem Media (NASDAQ: SALM) has officially announced the promotion of Carolyn Cassidy to the position of Vice President and Regional General Manager. In this elevated role, Cassidy will oversee Salem's operations across key markets including Columbus, Tampa, Orlando, and Miami, while also joining the company's Senior Leadership Team.

Carolyn Cassidy’s Role and Responsibilities

With a robust history at Salem Media, Cassidy's career trajectory reflects her strong leadership and commitment to the company's core mission. She initially made her mark in Columbus, where she fostered a collaborative culture, actively engaged in community initiatives, and drove significant business growth. Following her success in Columbus, Cassidy expanded her leadership in the Tampa market, subsequently managing operations in Orlando, and most recently, Miami.

Leadership Endorsements

Allen Power, President of Broadcast Media for Salem Media, praised Cassidy, stating, “Carolyn has consistently demonstrated exceptional leadership, market insight, and a deep commitment to Salem’s mission. Her ability to lead multiple large and diverse markets with both strategic focus and personal care makes her an outstanding addition to our VP ranks.”

Salem Senior Vice President, Jeff Reisman, also expressed confidence in Cassidy, highlighting her extensive experience across dynamic markets. “Carolyn’s experience uniquely equips her to join our senior management group where she will contribute to our continued growth and operational excellence,” he said.

Salem Media’s Commitment to Leadership Development

Cassidy's promotion underscores Salem Media’s ongoing commitment to cultivating strong leaders who are dedicated to serving their audiences, partners, and communities. This strategic enhancement of leadership within the company aligns with Salem's focus on sustaining operational excellence and enhancing market engagement.

About Salem Media

Founded to share Christian and conservative content, Salem Media operates as America’s premier multimedia company. With a national radio network and various digital platforms, Salem reaches millions of listeners daily, engaging them with content that shapes national conversations. For more information, visit salemmedia.com.

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