
Sigma Audio Networks powered by MediaCo (NASDAQ:MDIA) and WAPA Media, a subsidiary of Hemisphere Media Group, have entered a strategic partnership to bring La Tendencia de Molusco, Puerto Rico&#39;s #1 radio show, to

<p xmlns="http://www.w3.org/1999/xhtml">
Sigma Audio Networks powered by MediaCo (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/MDIA">MDIA</a>) and WAPA Media, a subsidiary of Hemisphere Media Group, have entered a strategic partnership to bring <i xmlns="http://www.w3.org/1999/xhtml">La Tendencia de Molusco</i>, Puerto Rico's #1 radio show, to audiences across the United States.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Hosted by Jorge "Molusco" Pabón, <i xmlns="http://www.w3.org/1999/xhtml">La Tendencia de Molusco</i> is a leading radio and digital entertainment brand, with a loyal audience built through its unique blend of entertainment, pop culture, comedy, and social commentary. The show airs M-F at 3pm on KQ105 FM, a top-rated radio station and a key asset of WAPA Media.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Through the partnership, Sigma Audio Networks powered by MediaCo will lead U.S. syndication, affiliate distribution, and advertising sales efforts for the brand, creating new opportunities to connect audiences and advertisers with one of the most influential voices in Hispanic media. Additional distribution details will be announced at a later date.

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;La Tendencia de Molusco has become one of Puerto Rico&#39;s most influential media brands by consistently delivering compelling content and authentic audience engagement,&#34; said Alan J. Sokol, President and CEO of Hemisphere Media Group. &#34;This partnership creates a powerful opportunity to introduce the show to new audiences across the United States while preserving the unique connection that has made it such a success,&#34; said Alan Sokol, President &amp; CEO of Hemisphere Media Group.

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;Molusco and his team have built an incredible franchise by staying authentic and deeply connected to their audience,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Albert Rodriguez, CEO of MediaCo</b>. &#34;This partnership reflects our commitment to investing in premium talent and culturally relevant content that resonates with audiences across platforms.&#34;

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;La Tendencia de Molusco is exactly the type of premium content Sigma Audio Networks was built to bring to market,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Elisa Torres, President &amp; CEO of Sigma Audio Networks</b>. &#34;We see tremendous opportunity to expand the brand&#39;s reach, create value for affiliates, and deliver meaningful opportunities for advertisers.&#34;

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;Partnering with Sigma Audio Networks and MediaCo allows us to introduce La Tendencia de Molusco to new audiences and continue growing the brand beyond Puerto Rico,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Jorge "Molusco" Pabón</b>.

</p><p xmlns="http://www.w3.org/1999/xhtml">
The partnership further strengthens Sigma Audio Networks&#39; growing portfolio of multicultural audio brands and MediaCo&#39;s commitment to delivering premium content and engaged audiences across audio, digital, streaming, and broadcast platforms.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About Sigma Audio Networks Powered by MediaCo</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Sigma Audio Networks powered by MediaCo is a premier multicultural audio network delivering culturally relevant content and advertising solutions across a growing network of affiliates, digital platforms, and premium audio brands.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About Hemisphere Media Group:</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Hemisphere Media Group, Inc. is the leading U.S. multi—platform media company targeting the high-growth U.S. Hispanic and Latin American markets with industry-leading television and radio networks and digital offerings. Headquartered in Miami, Florida, Hemisphere owns and operates WAPA Media, a conglomerate that includes WAPA TV, the leading broadcast television network and preeminent content producer in Puerto Rico, WKAQ 580AM and KQ105 FM, the leading AM and FM radio stations in Puerto Rico, sports network WAPA Deportes, and WAPA Digital. Additionally, Hemisphere has five leading U.S. Hispanic cable networks (Cinelatino, Pasiones, WAPA América, CentroAméricaTV, and Televisión Dominicana), two Latin American cable networks (Cinelatino and Pasiones), rising FAST channels in the U.S. (WAPA+, TODOCINE, TODO NOVELAS, Más Pasiones and ES24), and an international content distribution company.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About MediaCo</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
MediaCo Holding Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/MDIA">MDIA</a>) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America's growing multicultural audiences.

</p><p xmlns="http://www.w3.org/1999/xhtml"><img xmlns="http://www.w3.org/1999/xhtml" alt="" src="https://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20260608396813r1&amp;sid=benz2&amp;distro=nx&amp;lang=en" style="width:0;height:0"></img><span xmlns="http://www.w3.org/1999/xhtml" class="bwct31415"></span></p><p xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink"><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-phrase">View source version on businesswire.com: </span><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-link"><a xmlns="http://www.w3.org/1999/xhtml" href="https://www.businesswire.com/news/home/20260608396813/en/" rel="nofollow">https://www.businesswire.com/news/home/20260608396813/en/</a></span></p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Media Contact:</b> <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:press@mediacoholding.com" shape="rect">press@mediacoholding.com</a>

</p>

MDIA

Sigma Audio Networks Powered by MediaCo and WAPA Media Announce Strategic Partnership to Expand La Tendencia de Molusco Across the U.S.

MDIA Expands US Hispanic Audio Reach via Molusco Show Syndication Partnership

<section class="insight" data-version="1">
  <section data-block="information">
    <h3>Information</h3>
    <p>Sigma Audio Networks powered by MediaCo (NASDAQ:MDIA) and WAPA Media, a subsidiary of Hemisphere Media Group, have entered a strategic partnership to bring La Tendencia de Molusco, Puerto Rico&amp;#39;s #1 radio show, to</p>
  </section>

  <section data-block="ai-summary-paragraph">
    <h3>AI Summary</h3>
    <p>Sigma Audio Networks powered by MediaCo and Hemisphere&#039;s WAPA Media announced a US syndication and advertising-sales partnership for La Tendencia de Molusco. The move seeks to broaden MDIA&#039;s multicultural reach beyond Puerto Rico by introducing a top Puerto Rican brand to US audiences and advertisers across audio, digital, and broadcast platforms.</p>
  </section>

  <section data-block="ai-summary-bullets">
    <h3>Key Points</h3>
    <ul><li>MDIA, Sigma Audio Networks and WAPA Media partner to syndicate Molusco across the US.</li><li>La Tendencia de Molusco is Puerto Rico&#039;s #1 radio show.</li><li>Partnership expands MDIA&#039;s multicultural audio reach into the United States.</li><li>Distribution details for US affiliates and advertising plans to be announced later.</li></ul>
  </section>

  <section data-block="companies-mentioned">
    <h3>Companies Mentioned</h3>
    <ul><li><strong>MediaCo Holding Inc. (MDIA)</strong>: MDIA leads US distribution via Sigma Audio Networks, expanding multicultural audio reach.</li><li><strong>Hemisphere Media Group (HMTG)</strong>: Parent of WAPA Media; enables cross-border US distribution and content reach.</li><li><strong>WAPA Media (N/A)</strong>: Hemisphere subsidiary; asset base targeted for US expansion; no public ticker.</li><li><strong>Sigma Audio Networks powered by MediaCo (MDIA)</strong>: MDIA unit driving US syndication and advertising for Molusco brand.</li></ul>
  </section>

  <section data-block="category">
    <h3>Corporate Developments</h3>
    <p>Category: Corporate Developments. The announced alliance reflects MDIA&#039;s strategy to monetize multicultural content through partnerships and broaden audience reach beyond Puerto Rico.</p>
  </section>

  <section data-block="market-moving">
    <h3>Market-Moving</h3>
    <ul><li>US expansion of a top Puerto Rican brand could drive incremental MDIA ad revenue.</li><li>No immediate revenue figures disclosed; market will watch for affiliate commitments.</li><li>Halo effect for MDIA&#039;s Sigma Audio Networks portfolio.</li><li>Potential re-rating of MDIA on multicultural content monetization.</li></ul>
  </section>

  <section data-block="key-facts">
    <h3>Key Facts</h3>
    <ul><li>La Tendencia de Molusco airs M-F at 3pm on KQ105 FM.</li><li>La Tendencia de Molusco is Puerto Rico&#039;s #1 radio show.</li><li>Partnership announced June 8, 2026.</li><li>Sigma Audio Networks is MDIA&#039;s multicultural audio network.</li><li>Hemisphere Media Group owns WAPA Media.</li></ul>
  </section>

  <section data-block="trading-thesis">
    <h3>Trading Thesis</h3>
    <p>Bullish over the next 6–12 months as US expansion could lift MDIA&#039;s ad revenue and audience scale.</p>
  </section>
</section>


<p xmlns="http://www.w3.org/1999/xhtml">
Sigma Audio Networks powered by MediaCo (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/MDIA">MDIA</a>) and WAPA Media, a subsidiary of Hemisphere Media Group, have entered a strategic partnership to bring <i xmlns="http://www.w3.org/1999/xhtml">La Tendencia de Molusco</i>, Puerto Rico's #1 radio show, to audiences across the United States.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Hosted by Jorge "Molusco" Pabón, <i xmlns="http://www.w3.org/1999/xhtml">La Tendencia de Molusco</i> is a leading radio and digital entertainment brand, with a loyal audience built through its unique blend of entertainment, pop culture, comedy, and social commentary. The show airs M-F at 3pm on KQ105 FM, a top-rated radio station and a key asset of WAPA Media.

</p><p xmlns="http://www.w3.org/1999/xhtml">
Through the partnership, Sigma Audio Networks powered by MediaCo will lead U.S. syndication, affiliate distribution, and advertising sales efforts for the brand, creating new opportunities to connect audiences and advertisers with one of the most influential voices in Hispanic media. Additional distribution details will be announced at a later date.

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;La Tendencia de Molusco has become one of Puerto Rico&#39;s most influential media brands by consistently delivering compelling content and authentic audience engagement,&#34; said Alan J. Sokol, President and CEO of Hemisphere Media Group. &#34;This partnership creates a powerful opportunity to introduce the show to new audiences across the United States while preserving the unique connection that has made it such a success,&#34; said Alan Sokol, President &amp; CEO of Hemisphere Media Group.

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;Molusco and his team have built an incredible franchise by staying authentic and deeply connected to their audience,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Albert Rodriguez, CEO of MediaCo</b>. &#34;This partnership reflects our commitment to investing in premium talent and culturally relevant content that resonates with audiences across platforms.&#34;

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;La Tendencia de Molusco is exactly the type of premium content Sigma Audio Networks was built to bring to market,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Elisa Torres, President &amp; CEO of Sigma Audio Networks</b>. &#34;We see tremendous opportunity to expand the brand&#39;s reach, create value for affiliates, and deliver meaningful opportunities for advertisers.&#34;

</p><p xmlns="http://www.w3.org/1999/xhtml">
&#34;Partnering with Sigma Audio Networks and MediaCo allows us to introduce La Tendencia de Molusco to new audiences and continue growing the brand beyond Puerto Rico,&#34; said <b xmlns="http://www.w3.org/1999/xhtml">Jorge "Molusco" Pabón</b>.

</p><p xmlns="http://www.w3.org/1999/xhtml">
The partnership further strengthens Sigma Audio Networks&#39; growing portfolio of multicultural audio brands and MediaCo&#39;s commitment to delivering premium content and engaged audiences across audio, digital, streaming, and broadcast platforms.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About Sigma Audio Networks Powered by MediaCo</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Sigma Audio Networks powered by MediaCo is a premier multicultural audio network delivering culturally relevant content and advertising solutions across a growing network of affiliates, digital platforms, and premium audio brands.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About Hemisphere Media Group:</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
Hemisphere Media Group, Inc. is the leading U.S. multi—platform media company targeting the high-growth U.S. Hispanic and Latin American markets with industry-leading television and radio networks and digital offerings. Headquartered in Miami, Florida, Hemisphere owns and operates WAPA Media, a conglomerate that includes WAPA TV, the leading broadcast television network and preeminent content producer in Puerto Rico, WKAQ 580AM and KQ105 FM, the leading AM and FM radio stations in Puerto Rico, sports network WAPA Deportes, and WAPA Digital. Additionally, Hemisphere has five leading U.S. Hispanic cable networks (Cinelatino, Pasiones, WAPA América, CentroAméricaTV, and Televisión Dominicana), two Latin American cable networks (Cinelatino and Pasiones), rising FAST channels in the U.S. (WAPA+, TODOCINE, TODO NOVELAS, Más Pasiones and ES24), and an international content distribution company.

</p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">About MediaCo</b>

</p><p xmlns="http://www.w3.org/1999/xhtml">
MediaCo Holding Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/quote/MDIA">MDIA</a>) is a diverse-owned, multi-platform media company serving multicultural audiences nationwide. Its powerhouse brands—including HOT 97, WBLS, EstrellaTV, Estrella News, Que Buena Los Angeles, and the Don Cheto Radio Network—reach more than 20 million people each month across television, radio, digital, and streaming platforms. Its Sigma Audio Networks LLC, a groundbreaking national multicultural audio network, is modernizing how advertisers reach America's growing multicultural audiences.

</p><p xmlns="http://www.w3.org/1999/xhtml"><img xmlns="http://www.w3.org/1999/xhtml" alt="" src="https://cts.businesswire.com/ct/CT?id=bwnews&amp;sty=20260608396813r1&amp;sid=benz2&amp;distro=nx&amp;lang=en" style="width:0;height:0"></img><span xmlns="http://www.w3.org/1999/xhtml" class="bwct31415"></span></p><p xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink"><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-phrase">View source version on businesswire.com: </span><span xmlns="http://www.w3.org/1999/xhtml" id="mmgallerylink-link"><a xmlns="http://www.w3.org/1999/xhtml" href="https://www.businesswire.com/news/home/20260608396813/en/" rel="nofollow">https://www.businesswire.com/news/home/20260608396813/en/</a></span></p><p xmlns="http://www.w3.org/1999/xhtml">
<b xmlns="http://www.w3.org/1999/xhtml">Media Contact:</b> <a xmlns="http://www.w3.org/1999/xhtml" rel="nofollow" href="mailto:press@mediacoholding.com" shape="rect">press@mediacoholding.com</a>

</p>

Sigma Audio Networks powered by MediaCo and Hemisphere's WAPA Media announced a US syndication and advertising-sales partnership for La Tendencia de Molusco. The move seeks to broaden MDIA's multicultural reach beyond Puerto Rico by introducing a top Puerto Rican brand to US audiences and advertisers across audio, digital, and broadcast platforms.

Sigma Audio Networks Powered by MediaCo and WAPA Media Announce Strategic Partnership to Expand La Tendencia de Molusco Across the U.S.

AI Summary

Sentiment Rationale

Trading Thesis

Market-Moving

Key Facts

Companies Mentioned

Corporate Developments

Related News