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Signing Day Sports Announces Technology and Services to Support College Basketball Recruitment

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SCOTTSDALE, AZ, Jan. 15, 2026 (GLOBE NEWSWIRE) -- Signing Day Sports, Inc. (“Signing Day Sports” or ...

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AI Summary

SGN is launching a basketball recruitment app soon. Thurl Bailey collaborates on basketball platform design. Company aims to replicate football app success in basketball. Several basketball combines are planned for outreach. The app features data-driven tools for athlete recruitment.

Sentiment Rationale

The expansion to basketball could increase user base and revenue, similar to prior successful launches. Historical growth in user acquisition rates typically follows significant platform updates or expansions.

Trading Thesis

The basketball expansion sets a foundation for sustained growth as it taps into a large market. Previous expansions in football demonstrated long-term growth patterns for similar sports technology applications.

Market-Moving

  • SGN is launching a basketball recruitment app soon.
  • Thurl Bailey collaborates on basketball platform design.
  • Company aims to replicate football app success in basketball.

Key Facts

  • SGN is launching a basketball recruitment app soon.
  • Thurl Bailey collaborates on basketball platform design.
  • Company aims to replicate football app success in basketball.
  • Several basketball combines are planned for outreach.
  • The app features data-driven tools for athlete recruitment.

Companies Mentioned

  • BLK (BLK)
  • ATHN (ATHN)
  • LOPE (LOPE)
  • EDU (EDU)

Corporate Developments

SGN's diversification into basketball can attract a new demographic and enhance its value proposition. New features could progressively improve user engagement and retention, boosting overall market sentiment.

Signing Day Sports Expands Support for College Basketball Recruitment

SCOTTSDALE, AZ, Jan. 15, 2026 (GLOBE NEWSWIRE) – Signing Day Sports, Inc. (NYSE American: SGN), a company dedicated to helping high school athletes navigate the recruitment process, has announced significant enhancements to its app and platform tailored for college basketball recruitment.

Launch of Basketball Recruitment Platform

Signing Day Sports recently kicked off its basketball initiative with a combine event held in Salt Lake City, Utah. This event was conducted in partnership with former NBA player Thurl Bailey, who has played a crucial role in shaping the company’s basketball recruiting application.

With Bailey's extensive experience in professional basketball and commitment to youth development, the inaugural basketball combine aims to replicate the success seen in the company’s football recruitment efforts, providing young athletes with essential exposure and resources.

A Comprehensive Approach to Recruitment

The main goal of Signing Day Sports is to empower student-athletes across multiple sports, ensuring they have access to a standardized process for recruitment. This initiative mirrors the successful model established for football recruits and aims to enhance opportunities for basketball players as well.

According to Jeff Hecklinski, President of Signing Day Sports, “Expanding into basketball represents a natural evolution for Signing Day Sports. Our technology and methodology have proven successful in football, and we are excited to bring the same verified exposure and data-driven recruiting tools to basketball student-athletes across the nation.”

Key Features of the Signing Day Sports App

The Signing Day Sports app enables student-athletes to create detailed recruitment profiles, which are crucial for evaluation by college coaches. Key features include:

  • Video-verified measurables including height, weight, and speed metrics
  • Academic credentials such as official transcripts and SAT/ACT scores
  • Skill development showcases through technical skill videos

This data-driven approach allows coaches to evaluate talent thoroughly and fairly, streamlining the recruitment process for both athletes and coaches.

Future Plans

Following the success of the initial combine, Signing Day Sports plans to host additional basketball combines in the coming months. These events will showcase the company’s innovative recruitment technology and allow participants to experience its data-verified approach firsthand.

Learn More About Signing Day Sports

For more information about Signing Day Sports' initiatives and recruitment platform, visit the official website: Signing Day Sports.

Forward-Looking Statements: This announcement includes forward-looking statements that involve risks and uncertainties. These statements, identified by terms like "may," "expect," and "plan," are subject to various factors that could affect outcomes. Investors should review the company’s filings with the Securities and Exchange Commission for more information.

For investor inquiries, please contact: Crescendo Communications, LLC, 212-671-1020, SGN@crescendo-ir.com.

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