Truepic Adds Kerry Whorton Cooper to Board of Advisors
San Diego, January 6, 2026 (GLOBE NEWSWIRE) – Truepic, an industry leader in Visual Risk Intelligence, has announced the appointment of Kerry Whorton Cooper to its Board of Advisors. With over two decades of extensive executive experience, Cooper aims to advance Truepic’s mission of scaling authenticity across digital ecosystems, particularly as the demand for countermeasures against fraud increases.
Expert Background and Experience
Cooper's diverse background includes significant leadership roles in consumer, eCommerce, retail, and energy sectors. Her career has been dedicated to enhancing trust and managing operational risks, ranging from early-stage startups to Fortune 500 companies.
- Former President and COO at Rothy’s
- CEO at Choose Energy
- COO and CMO at ModCloth
- CMO and VP of Global eCommerce at Walmart.com
- SVP of Retail and Planning at Levi Strauss
Cooper currently holds various board positions, including:
- Board Chair at PG&E Corporation (NYSE: PCG)
- Board Chair at Mozilla Corporation
- Lead Independent Director at Upstart (NASDAQ: UPST)
Impact on Truepic’s Mission
Truepic is increasingly recognized for its technology and risk management platform, which is essential in battling retail, recall, and warranty fraud. Cooper will collaborate with a team of experts in security, technology, and risk management to help enterprises mitigate visual risks in an evolving landscape dominated by AI-driven fraud.
Jeffrey McGregor, CEO of Truepic, stated, “Retailers and manufacturers face unprecedented pressure as AI-driven fraud accelerates, and few leaders understand those challenges as deeply as Kerry.” He emphasized that Cooper’s insights would be vital as Truepic deploys its image and data authenticity technology to enhance operational certainty.
Cooper’s View on Visual Fraud
Cooper noted the significant challenges companies face due to increasing visual fraud, which impacts margins, safety, and customer trust. She expressed her enthusiasm about joining Truepic, stating, “Truepic’s technology brings rigor and verification to moments that have traditionally relied on assumptions.” Her commitment will focus on scaling solutions that translate AI innovations into effective operational protection.
About Truepic
Truepic is a pioneering provider of Visual Risk Intelligence, dedicated to helping enterprises confirm the authenticity of digital content in the AI era. Its flagship platform, Truepic Vision, utilizes a multi-layered approach to authenticate images and data, combating fraud and minimizing risks effectively. The Truepic Risk Network serves as the first visual risk shared intelligence system within the financial sector, alerting companies to suspicious activities.
With a reputation bolstered by recognition from major publications such as TIME, Fast Company, and Inc., Truepic empowers organizations to protect trust while fostering growth. Learn more about Truepic at truepic.com.
Press Contact
For more information, contact:
Jules Cassano
press@truepic.com