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Get ready for an adtech IPO rebound

Jan 18, 2026, 10:01 AM EST1 sourcesAI-analyzed

Why it may matterVerify against the original reporting

Historically, successful IPOs in sectors can lead to speculative interest and stock price enhancements for similar firms. A renewed IPO activity in adtech could create a favorable environment for Liftoff.

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What happened, with direct paths to the underlying reporting

Liftoff's IPO filing may signal an end to the adtech IPO drought, with a 30% revenue growth to $491 million. Analysts anticipate potential follow-up IPOs from firms like InMobi and Moloco, leveraging a buoyant mobile ad market estimated to reach $155.8 billion by 2025.

Liftoff files for an IPO, signaling mobile adtech market revival.
Revenue grew 30% YoY to $491 million; 54% margin.
InMobi and Moloco are potential IPO candidates next.
Mobile app spending could rise to $155.8 billion by 2025.
AppLovin's success could invigorate IPO interest in adtech.

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Get ready for an adtech IPO rebound

Liftoff Mobile debuts on Nasdaq, valued around $4.18B with 9% gain