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The initiative to provide medicines for free enhances brand loyalty and market access, potentially leading to increased sales in the long term, similar to past initiatives by biopharma companies that expanded patient bases and market shares.
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Regeneron's new agreement with the U.S. government includes providing Otarmeni gene therapy for free and re-aligning Medicaid pricing with other countries. This move, alongside significant domestic investments, could improve access to innovative treatments for American patients and maintain Regeneron's competitive edge in the biopharma sector.
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