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Expansion of top-50 markets (Tampa, Myrtle Beach) signals potential uptick in service demand and recurring revenue for Rollins via Orkin; near-term travel-season tailwinds can lift volumes, though this is a non-operating data point rather than an earnings guide.
What happened, with direct paths to the underlying reporting
Orkin's 2026 Bed Bug Cities List highlights rising bed-bug activity in Tampa and Myrtle Beach, with Chicago still the epicenter; rankings cover May 12, 2025 to May 12, 2026. The data underscores seasonal demand for pest-control services as travel heats up. Rollins Inc. (ROL) stands to gain from increased Orkin treatment volumes through its pest-control operations.
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