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FNKOBullishIndustry Newsnews
High materiality7/10

Funko Expands KPop Demon Hunters with Saja Boys, SDCC 2026 Launch

Jul 17, 2026, 12:31 PM EDT1 sourcesAI-analyzed
Why it may matterVerify against the original reporting

The announced line expansion, price point, and high-profile chase mechanics create a plausible near-term demand catalyst. History shows limited-edition, media-linked drops at conventions can spur short-lived upside in FNKO shares, especially if marketing and attendance drive strong sell-through.

AI summary

What happened, with direct paths to the underlying reporting

Funko will add demon-form Saja Boys to POP! Mystery at SDCC 2026, pricing $14.99 with 1-in-6 base odds and a 1-in-72 chase. A 1-of-1 worldwide chase carries a $10,000 buyback via Octane. Netflix's 2025 debut boosts initial interest, but limited SDCC access may cap near-term lift.

  • Funko expands KPop Demon Hunters with Saja Boys at SDCC 2026.
  • Line launches Sept; $14.99 retail; blind boxes with 1-in-6 base odds.
  • 1-of-1 chase offers $10,000 buyback via Octane.
  • Netflix film launch on June 20, 2025 boosts initial demand.

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