Omdia foldable forecast could modestly boost TTGT's data-services outlook
Aug 20, 2026, 4:05 AM EDT1 sourcesAI-analyzed
Why it may matterVerify against the original reporting
Positive, TTGT-linked data services may see incremental demand as foldable market growth accelerates; historical patterns show stock moves when a research arm signals rising data-adoption potential, though size of impact varies by monetization success.
AI summary
What happened, with direct paths to the underlying reporting
Analyst firm Omdia forecasts foldable smartphones will grow more than 20% annually through 2028, with shipments reaching 36 million units. The shift to wide-format designs could lift premium device demand, though costs remain a hurdle. TTGT stands to benefit from Omdia's data, potentially supporting a modest near-term uplift in its market-intelligence franchise.
Omdia forecasts foldable market >20% CAGR to 2028; shipments seen at 36M.
Wide-format foldables emerge as growth driver; major vendors to adopt 2026–27.
1H26 foldables: 5.1M shipped; YoY down 21.6%.
Book-type remains 69% of 1H26; Huawei+Samsung account for 75% of segment.
Omdia is part of Informa TechTarget (TTGT); potential TTGT uplift from data demand.
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