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Demonstrates real-time observability success at scale, potential for expanded contracts with broadcasters, and strengthens AKAM's value proposition in Cloud/Observability segments.
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ITV deployed Akamai TrafficPeak powered by Hydrolix on Akamai Cloud to curb telemetry delays during World Cup 2026. Subsecond log ingestion closed 5- to 15-minute gaps, enabling instant issue resolution and protecting ITVX ad revenues across 104 matches and 200M+ streams. This integration demonstrates scalable, cost-effective observability for large live events and may bolster Akamai’s pipeline with broadcasters.
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