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RBLXBearishAnalyst Ratingnews
High materiality8/10

Jefferies downgrade highlights slower Roblox bookings and margin pressure

Sep 28, 2026, 11:48 AM EDT1 sourcesAI-analyzed
Why it may matterVerify against the original reporting

A respected analyst downgrade with a price target implying 18% downside and concerns about sustained high investment costs likely weigh on near-term multiples and risk-reward.

AI summary

What happened, with direct paths to the underlying reporting

Jefferies argues Roblox's bookings growth will slow and require higher spend, thinning margins. With a $38 target implying ~18% downside, the downgrade follows a 30% rally after Q2, and highlights the risk of elevated investments amid slower user growth.

  • Jefferies downgrades RBLX to Underperform from Hold.
  • Says 30% rally prices in optimistic bookings.
  • Keeps price target at $38; ~18% downside implied.
  • DAU growth in US+Canada slowing; higher investment needed.
  • RBLX trading around $44.26 after downgrade.

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