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The shift to an integrated, end-to-end workforce solution could lift demand and contract durations, improving utilization and pricing power, resembling favorable branding moves seen when staffing firms roll up specialty units; initial client win supports near-term uplift, though material P&L impact awaits execution.
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Kelly Services announced the launch of Kelly Digital Infrastructure, unifying Kelly Telecom, NextGen | GTA, and Motion Telco. The division targets end-to-end workforce solutions for telecom, data centers, AI, and automation, backed by talent-supply constraints with salary premiums up to 74%. The move could expand Kelly's services revenue through agile, project-based engagements across the digital infrastructure lifecycle.
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