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Positive strategic expansion signals longer-term upside and potential new revenue streams; absence of near-term financials but milestone progress historically supports valuation if capex aligns with returns.
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Mattel announced Bellevue, Nebraska will host its first Wonder Indoor Waterpark as part of its expansion of the experiences business. The 100,000-square-foot, year-round, multi-brand destination is slated to open by end-2027, signaling management's push to monetize IP through experiential venues.
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