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The program could unlock higher ARR and larger enterprise deals if deployed effectively; however, no near-term revenue metrics are disclosed, so the move hinges on execution and customer uptake.
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Atlassian announced a Forward Deployed Engineering program that places senior AI engineers inside client environments to deploy production-ready AI solutions and deepen the Teamwork Graph. The initiative signals a shift toward hands-on AI deployment and could broaden enterprise bookings and ARR over time, particularly with larger customers seeking turnkey AI transformations.
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