Accenture is giving consulting a new name as it doubles down on AI: 'reinvention services'
1. Accenture launches 'reinvention services' focused on AI. 2. Revenue rose 8% year-over-year, despite a 6% drop in bookings. 3. CEO emphasizes AI as key to future demand and efficiency. 4. New initiatives include AI-powered ships and marketing avatars. 5. Consolidation aims to enhance service scalability and market reach.