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Reuters
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Alaska Airlines to audit IT systems after global outage

1. Alaska Air partners with Accenture for IT audit after flight disruptions. 2. Recent outage raised concerns about operational reliability and customer service.

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FAQ

Why Bearish?

The IT outage could undermine customer confidence and operational efficiency. Historical examples show that significant operational disruptions lead to short-term reputation damage and declining stock performance.

How important is it?

The IT audit reflects on ALK's operational capabilities, crucial for maintaining customer trust and market performance.

Why Short Term?

The immediate effects of the outage will likely be felt quickly, with potential recovery as improvements are made, similar to past incidents like Delta's 2016 outage.

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