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Alaska Airlines unveils bold Lounge expansion plans in San Diego

1. ALK invests in a new 13,000 sq. ft. lounge in San Diego. 2. The lounge will support 45 nonstop destinations, enhancing airport offerings. 3. Construction begins in early 2027, indicating long-term commitment. 4. Part of a multi-billion-dollar infrastructure investment by Alaska Airlines. 5. Emphasizes customer experience and local culture through lounge design.

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FAQ

Why Bullish?

The establishment of a new lounge reflects growing operational capabilities and customer engagement. Historically, investments in customer facilities lead to increased brand loyalty and revenue.

How important is it?

The article highlights significant investments in infrastructure meant to enhance customer experiences, which is directly relevant to ALK’s performance and market perception.

Why Long Term?

The lounge's construction indicates a strong commitment to San Diego as a hub, expected to boost passenger traffic and customer satisfaction over time.

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ALKHA
A 13,000 square foot Alaska Lounge will be one of the largest lounge spaces at San Diego International Airport Construction is slated to begin in early 2027 The Lounge will serve guests traveling to at least 45 nonstop destinations on Alaska and Hawaiian Airlines – the most of any carrier at SAN , /PRNewswire/ -- Alaska Airlines is enhancing our popular Lounge network with expansive, modern spaces designed to redefine how guests relax before takeoff. Our latest investment is coming to San Diego – a key, growing hub for Alaska Airlines and Hawaiian Airlines. As part of a multi-billion-dollar investment in infrastructure across our network to provide a remarkable travel experience, the Alaska Lounge in San Diego will be one of the largest lounges offered by any carrier at the airport. Spanning over 13,000 square feet, we're designing the Lounge to reflect San Diego's vibrant local culture. The premium space will bring the best of our Lounges into a modern oasis – from our Signature Loungers for the ultimate comfort, private and quiet work areas, locally inspired refreshments and fresh local bites, a full bar featuring signature cocktails, and a barista station for handcrafted espresso beverages. Construction is slated to begin in early 2027. "Our Lounges are more than just a place for guests to wait for their next flight. They're an extension of our signature hospitality and comfort that our guests experience each time they fly with us," said Todd Traynor-Corey, vice president of guest products and experience at Alaska Airlines. "With our new San Diego Lounge on the horizon, we're shaping the future of travel with spaces designed to make travel feel seamless, elevated and welcoming." The future Lounge is the latest investment in our growing San Diego hub. We're proud to offer 45 nonstop destinations from San Diego, the most of any carrier and a distinction we've held for years. This year, we expanded travel options for Southern Californians by adding new nonstop service from San Diego to Phoenix, Denver, Chicago O'Hare, Reagan National in Washington D.C., Medford, Oregon, and Sun Valley, Idaho. "We are very pleased to see Alaska continue to grow at SAN," said Kimberly Becker, president and CEO of the San Diego County Regional Airport Authority. "Providing an exceptional customer experience at our airport is at the heart of our purpose. Alaska's new lounge will offer travelers an enhanced option for dining and relaxing while experiencing all that our airport offers." Discover the Alaska Lounge program – First Class guests flying over 2,000 miles get complimentary access to all Alaska Lounges, while Lounge+ members enjoy access to every Alaska Lounge and nearly 90 partner lounges, like the American Airlines Admirals Club. Together with Hawaiian Airlines, our combined network offers optimal connections. And through our oneworld alliance and global partners, guests enjoy seamless one-stop access to more than 330 destinations worldwide from San Diego International Airport. Our investments extend beyond aviation in San Diego, including initiatives like career pathway programs at San Diego State University and sponsorship of the Miramar Air Show, honoring service members and veterans. About Alaska Air Group Alaska Airlines, Hawaiian Airlines and Horizon Air are subsidiaries of Alaska Air Group, and McGee Air Services is a subsidiary of Alaska Airlines. We are a global airline with hubs in Seattle, Honolulu, Portland, Anchorage, Los Angeles, San Diego and San Francisco. We deliver remarkable care as we fly our guests to more than 140 destinations throughout North America, Latin America, Asia and the Pacific. We'll serve Europe beginning in spring 2026. Guests can book travel at alaskaair.com and hawaiianairlines.com. Alaska is a member of the oneworld alliance, with Hawaiian scheduled to join oneworld in spring 2026. With oneworld and our additional global partners, guests can earn and redeem points for travel to over 1,000 worldwide destinations with Atmos Rewards. Learn more about what's happening at Alaska and Hawaiian at news.alaskaair.com. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as "ALK." SOURCE Alaska Airlines WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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