Alcohol Stocks Are on the Rocks. Choose Soda, Analysts Say. - Barron's

1. Morgan Stanley warns alcohol stocks face challenging months ahead. 2. BF.B and other alcohol stocks are already down double-digits in 2025. 3. Consumer trends show younger generations prefer healthier drink options. 4. Morgan Stanley rates alcohol stocks, including BF.B, as Underweight. 5. Non-alcohol beverage companies are favored amid changing consumer preferences.