Amazon flexed Alexa+ during earnings. Apple says Siri still needs 'more time.
1. Apple's Siri upgrade is delayed, impacting user expectations and market position. 2. Amazon's Alexa+ gained 100,000 users, emphasizing competitive AI advancement. 3. Cook acknowledges need for more time to enhance Siri features, indicating potential risks. 4. Apple's significant delay contrasts with Amazon's prompt rollout of Alexa+ functionalities. 5. Investors may react negatively to Apple’s slower progress in AI capabilities.