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Associated Bank Opens First Branch in Missouri, Tapping into New Market

1. ASB opens new branch in St. Louis, marking Missouri entry. 2. Branch aims to enhance community engagement and financial literacy programs. 3. New jobs created, supporting local economy and expanding service offerings. 4. Expansion strategy focuses on Midwest region and reaching new markets. 5. Branch will host community events and financial education sessions.

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FAQ

Why Bullish?

The opening of a new branch represents organic growth and market expansion, reflecting positively on future earnings potential. Historical examples show that branches in new markets often lead to increased customer deposits and higher overall profitability.

How important is it?

The article highlights strategic expansion and job creation which are valuable for ASB's growth metrics. The focus on community engagement strengthens ASB's brand reputation and customer loyalty.

Why Long Term?

The effects of market expansion and increased local engagement will accrue over time. Past expansions have demonstrated sustained growth in market share and customer loyalty based on successful community integration.

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New St. Louis Location Signals Associated Bank's Entry into Missouri and Commitment to Organic Growth, /PRNewswire/ -- Associated Banc-Corp (NYSE: ASB) (Associated) today announced the opening of its new St. Louis branch at Dellwood Crossing Shopping Center located at 10044 W Florissant Ave., leasing about 6,000 square feet of space to serve the community. The branch opening is part of Associated's strategic plan to capture new market opportunities across the bank's Midwest footprint and drive growth across multiple business lines. Associated Bank St. Louis Branch Lobby View The grand opening event will take place Monday, April 21, 2025, from 10-11 a.m. at the Dellwood branch location. Dellwood Mayor Reggie Jones and Delicia Lacy, local National Association of Real Estate Brokers (NAREB) president and member of Associated's Community Advisory Council who assisted with finding the branch location, will join Associated's leadership at the grand opening celebration. "The Dellwood area represents an important market for Associated Bank, marking our first Missouri branch location," said Shawn McCutcheon, market president for St. Louis. "It's not only a bank location, it's a location to gather and uplift our community and utilize financial expertise, and that's why we also have our Community Advocacy Center adjoining our branch." The Dellwood branch will be home to a community accountability officer, an affordable lending officer, as well as shared space for other important lines of business partners. It will also house a meeting space for more than 30 people. The local community will be supported through: First time home buyer education Financial literacy and wellness education Fraud prevention classes Space for community advocates and nonprofits to gather and host events and learning sessions Full-service teller lobby with a 24-hour, deposit-enabled ATM for after-hours banking Construction on the new branch began in October 2024 and is part of the Missouri expansion that began in 2023 with commercial and industrial relationship managers and private banking. Currently, Associated has 20 colleagues in Missouri. The branch created seven additional jobs in the area, including a workplace business development officer, community accountability officer and multi-cultural and affordable lending loan officer. Missouri-based colleagues include three relationship managers based in Kansas City recently added to the commercial team in March 2025.Associated has had a presence in the Southern Illinois market since 1997 and has had a loan production office in Missouri since 2006. Anchored by a key Midwestern city, the St. Louis market is a natural extension of Associated's growing footprint across the region. With nine total branches across the market, which includes Southern Illinois, St. Louis represents Associated Bank's sixth largest metropolitan statistical area with 3.6% of total Associated Bank deposits.ABOUT ASSOCIATED BANC-CORPAssociated Banc-Corp (NYSE: ASB) has total assets of $43 billion and is the largest bank holding company based in Wisconsin. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from nearly 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois, Minnesota and Missouri. The company also operates loan production offices in Indiana, Kansas, Michigan, New York, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.Media Contact: Andrea KozekSenior Manager, Public Relations920-491-7518SOURCE Associated Banc-Corp WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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