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Casey's Brings Classic Italian Deli Flavors to New Pizza Just in Time for National Pizza Week

1. Casey's launches Italian Deli Pizza for National Pizza Week. 2. The pizza features authentic Italian flavors with rich ingredients. 3. King's Hawaiian Italian Deli Sliders complement the new pizza offering. 4. Casey’s introduces 'Darn Good Coffee' with various roasts and blends. 5. This campaign emphasizes Casey's expansion into deli food offerings.

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FAQ

Why Bullish?

New menu items can drive foot traffic and sales growth, similar to past successful launches like gourmet pizzas.

How important is it?

Introduction of new food items can significantly affect sales and customer engagement.

Why Short Term?

Initial consumer interest will peak during promotional periods; however, sustained impact is uncertain.

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CASYDPZPZZA
January 13, 2025 09:00 AM Eastern Standard Time ANKENY, Iowa--(BUSINESS WIRE)--Craving something full of classic deli flavors, but easy to pick up and enjoy? Casey’s (NASDAQ: CASY) has you covered with our all-new limited time Italian Deli Pizza, just in time for National Pizza Week. Available on Casey’s crispy thin crust or made-from-scratch traditional crust, Casey’s Italian Deli Pizza is topped with rich, savory classic marinara, and then loaded with the flavor-packed deli salami, creamy 100% real mozzarella, chopped smokey bacon, tangy banana peppers and sprinkled with Casey’s delicious signature parmesan blend. “Casey’s all new Italian Deli Pizza combines rich, hearty ingredients that come together in a savory, tangy bite full of classic deli flavors,” said Brad Haga, senior vice president of prepared food and dispensed beverages at Casey’s. “Recommended on our crispy thin crust, this limited time offer pushes the boundaries of craveability slice after slice and brings the authentic flavors of Italy straight to your table.” Casey’s is also offering the perfect way to pack all the classic Italian deli flavors into a handheld sandwich. The new King's Hawaiian® Italian Deli Sliders start with a soft roll, perfectly toasted and packed with warm Italian deli meats and melty provolone cheese. To balance out these rich, hearty flavors, taste the tangy banana peppers and enjoy Casey’s signature parmesan blend sprinkled on top. Now through April 29, the Italian Deli Pizza and the King’s Hawaiian® Italian Deli Sliders, served three to an order, are available by ordering in-store, online or through the Casey’s app. Our Italian Deli offerings aren’t the only way we’re kicking off the new year. Casey’s recently unveiled its all-new Darn Good Coffee, featuring better beans and eight blends with a variety of roasts and caffeine levels. To learn more about Casey’s new Italian Deli menu items and our Darn Good Coffee, visit www.caseys.com. About Casey’s Casey’s is a Fortune 500 company (NASDAQ: CASY) operating approximately 2,900 convenience stores. Founded more than 50 years ago, the company has grown to become the third-largest convenience store retailer and the fifth-largest pizza chain in the United States. Casey’s provides freshly prepared foods, quality fuel and friendly service at its locations. Guests can enjoy pizza, donuts, other assorted bakery items, and a wide selection of beverages and snacks. Learn more and order online at www.caseys.com, or in the mobile app. CASY-FOOD

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