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Chaco Launches One Love-Inspired Z/1 Collaboration with Marley Family

1. Chaco collaborates with Marley Family for a limited-edition sandal collection. 2. Inspired by Bob Marley's messages of love and unity. 3. Collection includes two sandal styles and matching pet accessories. 4. Available for purchase on June 17, 2025. 5. Chaco footwear emphasizes sustainability and comfort.

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Why Bullish?

This collaboration aligns Chaco with a strong cultural icon, likely boosting brand visibility and sales. Previous fashion collaborations have positively impacted brand perception and sales.

How important is it?

The collaboration adds a new fanbase and marketing strategy that can significantly influence sales for WWW, especially with an iconic brand link.

Why Long Term?

The collaboration’s lasting themes of unity and sustainability could enhance brand loyalty over time, similar to how other brands have maintained success from meaningful partnerships.

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Leading sandal brand teams up with music icon's family to spread unity, love, and connection, /PRNewswire/ -- Chaco, leading sandal footwear brand, is proud to announce a collaboration with the Marley Family to launch a limited-edition collection inspired by the legendary Bob Marley. The collaboration pays tribute to Marley's enduring message of love, unity and connection through designs that encourage people to embrace every step with purpose.  Chaco Launches One Love-Inspired Z/1 Collaboration with Marley Family Rooted in Marley's philosophy and style, the collection features updated versions of Chaco's classic Z/1 sandal, crafted to celebrate moments that bring people together and inspire movement–both physically and spiritually.  "Bob Marley's vision extended far beyond his music," says Rose Fulbright, Chaco Marketing Director. "This collaboration is an opportunity to carry forward his philosophy of living with purpose and appreciating the natural world."  Updating the footwear brand's signature Z/1 design, the new collection offers two styles inspired by Marley's philosophy: Harmony Hues and One Love Lines. Harmony Hues features a green, gold and red colorway, while One Love Lines features a minimalist black design with subtle accents, including the Marley name woven into the reverse side. Each pair includes a "Marley" badge and a symbolic woven tag, representing pride and unity. The collection also includes a matching dog collar and leash set for four-legged companions, so adventurers of all kinds can walk together in harmony. "My father believed in walking through life with purpose, celebrating not just the unity of people, but also the profound connection we share with the planet," said Cedella Marley, CEO of the Bob Marley Group of Companies, Grammy-winning singer, author, designer, and Marley's daughter. "Collaborating with Chaco allows us to bring that philosophy to life in a meaningful way—creating designs that inspire others to move through the world in harmony, honoring his legacy with every step taken."The Chaco x Bob Marley limited-edition collection will be available for purchase on chacos.com, on June 17, 2025. About Chaco Born on the river in 1989, Chaco, a division of Wolverine Worldwide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. The brand's iconic Z/sandals are repairable at ReChaco and more than 20,000 sandals a year are kept out of landfills every year. Plus, as a result of the brand's proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chaco, Instagram: ChacoFootwear, TikTok: ChacoFootwear. About Marley Merchandising LLC:The Marley brand honors the timeless values of Bob Marley by uniting people around the world under the banner of One Love. Marley Merchandising, LLC, a wholly owned Marley family entity, owns, licenses and markets a portfolio of Marley consumer brands globally, including: House of Marley, Marley Beverage Co, Marley Natural®, Marley Kitchen®, Marley Coffee®, and Bob Marley®. For more information, visit bobmarley.com and @bobmarley on social media.SOURCE Chaco WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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