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Chegg Donates $50,000 to Stevens Institute of Technology's iSTEM and Launchpad Programs to Power Student Innovation

1. Chegg donates $50,000 to expand Stevens Institute programs. 2. This marks Chegg's first-ever matching gift initiative.

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Why Bullish?

The donation demonstrates Chegg's commitment to educational initiatives, potentially enhancing its brand image. Historically, companies with strong community engagement often see increased customer loyalty and support.

How important is it?

The donation highlights Chegg's strategic positioning in educational technology, fostering goodwill among stakeholders. This investment reflects a proactive approach that may resonate with future customers and investors.

Why Long Term?

While immediate financial effects may be limited, long-term brand reputation improvements can influence sales positively. Previous examples show that corporate social responsibility initiatives can boost market perception over time.

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HOBOKEN, N.J.--(BUSINESS WIRE)--Chegg, a leading student-first online learning platform, announced today a $50,000 donation to Stevens Institute of Technology's iSTEM and Launchpad@Stevens programs from the Chegg.org Impact Fund–marking the first-ever matching gift to expand the program's impact beyond the university. "Chegg truly understands the modern student experience, and we are proud to support institutions that are reimagining curriculum to better engage and assess students,” said Nathan.

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