Citi Rolls Out a New Premium Card in Fight for Affluent Customers - WSJ
1. Citigroup launched the Strata Elite card for frequent travelers. 2. The card has a $595 annual fee, lower than competitors. 3. Citi targets affluent customers, moving away from lower-income segments. 4. High rewards multipliers offered for specific spending categories. 5. Competition in premium cards is escalating among banks.