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Denny's Announces NEW Value Menu with 5 Slams® Starting at $5 and NEW Limited Time Only Menu, Including Grand Slam Burrito

1. Denny's launches 5 Slams menu, starting at $5, attracting families. 2. New fall menu includes Pumpkin Pecan Pancakes and Bourbon Bacon Sirloin. 3. A loyalty program rewards customers with Booth Bucks for spending. 4. Seasonal offerings aim to boost sales during busy fall season. 5. Denny's emphasizes value and quality as key selling points.

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Why Bullish?

The launch of value-oriented menus typically fosters increased customer traffic and sales. Historical data shows similarly positioned promotions have yielded positive sales growth.

How important is it?

The article discusses new menu items and promotions that could lead to increased revenue for DENN.

Why Short Term?

These promotions are effective in the immediate term, especially during peak seasons like fall.

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Spartanburg, SC, Aug. 27, 2025 (GLOBE NEWSWIRE) -- With back-to-school and fall activities ramping up, Denny's is making it easy for families to enjoy a great meal with value-packed deals, including its 5 Slams® Starting at $5 lineup. Featuring a variety of breakfast favorites and all-day diner classics, guests can fill up day or night, for less. Now through October 28, the 5 Slams Starting at $5 menu features the New Grand® Slam Burrito, New BLT&E Slamwich®, New 2-Egg Breakfast Slam®, Everyday Value Slam®, and Super Slam®. Five complete meals beginning at just $5 and never over $10*. 5 Slams Starting at $5 Line-up: NEW! Grand Slam Burrito: Hit a Grand Slam of flavor with crispy Applewood-smoked bacon, sausage crumbles, scrambled eggs, crispy hashbrowns and melted cheese in a warm flour tortilla served with a side of salsa. NEW! BLT&E Slamwich: The perfect sandwich, made with four strips of crispy Applewood-smoked bacon, a cooked-to-order egg, crisp lettuce and tomato with a spread of mayo on perfectly toasted sourdough. Served with crispy hash browns or fries.NEW! 2-Egg Breakfast Slam: Two eggs cooked your way, with crispy hash browns and white toast. A simple classic breakfast.And two additional menu favorites round out this feature: The Everyday Value Slam and The Super Slam. Back by popular demand, Pumpkin Pecan Pancakes have also returned to Denny’s booths! Bursting with flavor and pumpkin goodness, it’s a must-have dish this fall. These limited time fall menu items include: Pumpkin Pecan Pancake Slam®: This Slam brings all the fall flavor together in one satisfying meal, featuring two buttermilk pancakes cooked with real pumpkin pie filling and topped with rich pecan pie sauce, served with two fresh eggs made to order, crispy-golden hash browns, and two crispy Applewood-smoked bacon strips or sausage links. NEW! Bourbon Bacon Sirloin Dinner: Joining the delicious Bourbon options alongside the Bourbon Bacon Burger and Bourbon Chicken Sizzlin’ Skillet is the Bourbon Bacon Sirloin Dinner - USDA choice cut, 8 oz seasoned sirloin steak topped with bourbon sauce, caramelized onions, chopped Applewood-smoked bacon and sautéed mushrooms. Served with two sides and dinner bread.NEW! Chocolate Cinnamon Milkshake: Always hand-dipped, premium vanilla ice cream blended with rich chocolate syrup and sweet bursts of cinnamon crunch in every sip. "Our guests are looking for great value and great taste, especially during the busy fall season," said Ellie Doty, Denny's Executive Vice President and Chief Brand Officer. "With the return of our beloved pumpkin favorites, alongside our new 5 Slams Starting at $5 menu and other limited-time offerings, we’re serving up the perfect combination of seasonal flavor, smart savings and satisfying meals." For guests who want to save all year long, Denny’s is rolling out its new Loyalty Program. It’s simple - members earn 10 Booth Bucks for every dollar spent and redeem for FREE Denny's food, with over 40 delicious menu items to choose from including beverages, appetizers, sides, Kids' Meals, and desserts! Guests who sign up for Denny’s Rewards will get a welcome offer for immediate use in restaurant or at Dennys.com, receive ongoing challenges to "plus up" points, and gain access to exclusive deals and savings throughout the year - including the birthday FREE Everyday Value Slam reward guests know and love. To learn more about Denny’s new 5 Slams Starting at $5, new fall menu, and to sign up for Denny’s Rewards, visit www.dennys.com/rewards. *Prices and participation may vary, check your local Denny’s. ### About Denny’s Corp Denny's is a Spartanburg, S.C. - based family dining restaurant brand that has been welcoming guests to our booths for more than 70 years. Our guiding principle is simple: We love to feed people. Denny’s provides craveable meals at a meaningful value across breakfast, lunch, dinner, and late night. Whether it's at our brick-and-mortar locations, via Denny's on Demand (the first delivery platform in the family dining segment), or at The Meltdown, Banda Burrito, and The Burger Den, our three virtual restaurant concepts, Denny’s is ready to delight guests whenever and however they want to order. Our longstanding commitment to supporting our local communities in need is brought to life with our Mobile Relief Diner (that delivers hot meals to our neighbors during times of disaster), Denny's Hungry for Education™ scholarship program, our annual fundraiser with long-time-partner No Kid Hungry, and our new partnership supporting Cookies for Kids’ Cancer in their mission to fund research for new, improved and less toxic treatments for kids facing cancer.  Denny's is one of the largest franchised full-service restaurant brands in the world, based on the number of restaurants. As of June 25, 2025, the Denny’s brand consisted of 1,484 restaurants, 1,422 of which were franchised and licensed restaurants and 62 of which were company-operated. This includes 166 restaurants in Canada, Costa Rica, Curacao, El Salvador, Guam, Guatemala, Honduras, Indonesia, Mexico, New Zealand, the Philippines, Puerto Rico, the United Arab Emirates, and the United Kingdom. To learn more about Denny's, please visit our brand website at www.dennys.com or the brand's social channels via Facebook, Instagram, LinkedIn or YouTube.   Denny's 5 Slams® Starting at $5 Denny's New Limited Time Menu Denny's 5 Slams® Starting at $5 Denny's launches NEW value menu - 5 Slams® Starting at $5 Denny's New Limited Time Menu Denny's launches NEW Grand® Slam Burrito

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