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Digimarc Enables One of the CPG Industry's Largest Global Rollouts of 2D Barcodes with Unilever, Improving Retail and Consumer Experience

1. DMRC partners with Unilever for a large rollout of GS1 2D barcodes. 2. This positions DMRC ahead for the 2027 adoption of 2D barcodes.

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FAQ

Why Bullish?

This partnership enhances DMRC's market position, similar to prior successful collaborations, likely boosting investor confidence.

How important is it?

With the shift to 2D barcodes, DMRC stands to gain significantly, influencing future revenue growth.

Why Long Term?

The long-term impacts will be realized as the industry transitions to 2D barcodes by 2027.

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UNGS1
BEAVERTON, Ore.--(BUSINESS WIRE)--Digimarc Corporation (NASDAQ: DMRC), a global leader in digital watermarking and product digitization technologies, today announced it will deploy one of the consumer packaged goods (CPG) industry's largest global implementations of GS1 Digital Link-enabled 2D barcodes with Unilever. This rollout will put Unilever at the forefront of the retail industry's preparation for Sunrise 2027, when 2D barcodes become standard at point-of-sale worldwide. It will also mak.

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