1. Domino's celebrates 65th birthday with free dessert promotion. 2. Offer valid for online orders over $10 from Dec. 8-22. 3. Domino's emphasizes value and customer loyalty in promoting deal. 4. The brand generated over $19.7 billion in retail sales recently. 5. 85% of U.S. sales come from digital channels.
FAQ
Why Bullish?
Promotional events like this often increase customer orders, leading to higher sales. Historical trends show that similar promotions have positively impacted short-term sales for DPZ.
How important is it?
The article details a promotional strategy likely to enhance customer engagement, reflecting positively on revenue. Given Domino's history of leveraging promotions successfully, the likelihood of this impacting DPZ's price is high.
Why Short Term?
Promotional activities typically generate immediate sales boosts. Past promotions often result in increased customer traffic and prompt higher near-term revenue.
Domino's Celebrates 65 Years with Free Chocolate Lava Crunch Cakes
Domino's Pizza Inc. (Nasdaq: DPZ) is marking its 65th birthday on December 9 by offering a special promotion to its customers. From December 8-22, customers can receive free Chocolate Lava Crunch Cakes with any online order of $10 or more.
Exclusive Birthday Offer Details
To celebrate this milestone anniversary, customers placing an online order of at least $10 will receive a complimentary order of delicious, oven-baked Chocolate Lava Crunch Cakes. This promotion runs from December 8 through December 22, making it a perfect time for customers to indulge.
To redeem the offer, customers simply need to enter the code "HAPPYBDAY" at checkout. Each order includes three decadent chocolate cakes, filled with molten fudge and topped with powdered sugar, providing a sweet treat to enhance any Domino's order.
Celebrating Six Decades of Service
Joe Jordan, Domino's Chief Operating Officer and President for the U.S., expressed his excitement about the celebration: "In honor of our birthday, we decided there was only one way to celebrate – by sharing some delicious, oven-baked goodness with our customers." He further emphasized the brand's commitment to providing quality food and exceptional value to their customers over the years.
For 65 years, the loyalty and patronage of customers have been fundamental to the success of Domino's, underscoring the importance of community in the brand's journey.
About Domino's Pizza
Founded in 1960, Domino's Pizza is the world's largest pizza company, specializing in both delivery and carryout services. The brand boasts a global presence with over 21,700 stores across more than 90 markets.
- Global Retail Sales: Over $19.7 billion in the last four quarters ending September 7, 2025.
- Franchise Ownership: 99% of Domino's stores are owned by independent franchisees as of the end of Q3 2025.
- Digital Sales: More than 85% of U.S. retail sales in 2024 were generated through digital channels.
For more information on Domino's rich history and to take advantage of this special promotion, visit www.dominos.com or utilize the Domino's mobile app.