StockNews.AI
IP
StockNews.AI
173 days

DS Smith Study Reveals Majority of U.S. Consumers Want Sustainable, Intelligent Packaging

1. DS Smith's survey shows consumers prioritize sustainability in packaging. 2. International Paper's acquisition of DS Smith supports its sustainable branding.

2m saved
Insight
Article

FAQ

Why Bullish?

Consumer preference for sustainable packaging aligns with IP's strategic focus. Historical data shows strong performance for companies emphasizing sustainability, enhancing brand loyalty and market share.

How important is it?

The findings from DS Smith's survey underscore a significant market shift towards sustainability, aligning with IP's recent strategic moves in acquiring DS Smith, which could boost IP's brand perception and competitive edge.

Why Long Term?

Sustainability trends indicate growing consumer demand that will influence IP’s market positioning and profitability over time, similar to sustainable shifts seen in other industries.

Related Companies

IPDSPKG
ATLANTA--(BUSINESS WIRE)--DS Smith, a leading fiber-based packaging manufacturer, which was acquired by International Paper in 2025, found through its Unboxing Consumer Preferences on Sustainable Packaging survey that sustainability is the most important attribute of a shipping package. The survey of 1,048 adults in the United States also indicated that consumers want retail brands to clearly communicate their sustainability success and are paying attention to how retailers are cutting out wast.

Related News