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Electrolit Drops into Tony Hawk's™ Pro Skater™ 3 + 4 with a Steezy Sponsorship, with Bold In-Game Integrations, Sweepstakes, and More

1. Electrolit teams up with Activision for the Tony Hawk game launch. 2. In-game features promote Electrolit with branded gear and billboards. 3. Launch includes a nationwide sweepstakes with prizes to engage gamers. 4. Game set for summer 2025, available for multiple gaming platforms. 5. Activision, part of Microsoft, aims to enhance gamer experience with new content.

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Why Bullish?

The collaboration indicates strong marketing potential that may boost Activision's revenues, benefiting MSFT. Historical examples show successful game partnerships can enhance stock performance, like Fortnite's collaborations.

How important is it?

The partnership between Activision and Electrolit may drive engagement and revenue for MSFT through continued game sales and in-game purchases. This strategic collaboration could set a precedent for future partnerships and financial opportunities.

Why Long Term?

The game’s anticipated release in 2025 allows time for market buildup and growth. Similar launches have positively altered long-term stock trajectories for gaming companies.

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ATVIEANTDOY
Exciting in-game features and a nationwide retail sweepstakes with exclusive prizes headline the revitalized release of the fan-favorite skate game for consoles and PC., /PRNewswire/ -- Electrolit–the preferred, premium hydration beverage and fourth-ranked sports drink in the U.S.– is skating into Activision's Tony Hawk's Pro Skater 3 + 4. The collaboration will bring exciting in-game integrations, including Electrolit-branded billboards in iconic skate locations around the world, and exclusive skater gear in Create-A-Skater mode, allowing players to outfit their custom skaters with Electrolit t-shirts, accessories, and more. Electrolit Drops into Tony Hawk’s™ Pro Skater™ 3 + 4 with a Steezy Sponsorship, with Bold In-Game Integrations, Sweepstakes, and More To usher in the launch of the videogame, Electrolit will roll out a retail sweepstakes in the U.S. from May 19, 2025, to August 31, 2025. Gamers who visit participating retailers, including Kroger, Meijer, Albertsons, 7-Eleven, Target, Walmart, and more, will have the opportunity to unlock an exclusive Create-A-Skater item* when the game officially launches on July 11, 2025, and win real-life Electrolit swag inspired by the game. The sweepstakes feature 50 grand prize winners who will each receive an exclusive Electrolit skateboard and a code for an Xbox digital download of Tony Hawk's Pro Skater 3 + 4. Additionally, five weekly secondary prize winners (75 total) will score an Electrolit t-shirt, and 5,000 instant winners will receive a digital coupon for a free bottle of Electrolit at various retailers*. Tony Hawk's Pro Skater 3 + 4 is remade from the ground up and blends the classic content that fans loved back in the early 2000s with an incredible attention to detail, featuring new skaters, gnarlier tricks, an even sicker soundtrack, and, for the first time in a decade, brand-new parks. This time, players can drop into cross-platform online multiplayer with up to eight skaters to relive the classic fun.Set to launch in summer 2025, Tony Hawk's Pro Skater 3 + 4 is now available for pre-order on Xbox Series X|S, Xbox One, PlayStation 5, PlayStation 4, PC (through Steam and Microsoft Store), and Nintendo Switch and Nintendo Switch 2.Electrolit can be purchased at Kroger, Sam's Club, HEB, 7-Eleven, Costco, and more, and through online channels. For more information, visit www.electrolit.com or follow them on Instagram or Facebook @Electrolit.*Requires valid license or subscription access to Tony Hawk's™ Pro Skater™ 3 + 4. NO PURCHASE NECESSARY TO WIN. SWEEPSTAKES END 8/31/25. Open only to residents of the fifty (50) United States and the District of Columbia who will be 21+ years old at the time of entry. Void where prohibited by law. Prize is non-transferable. ARV of all prizes: $8,750.00 USD. See full official rules at http://thginstanthydration.com/. Limit one entry into the Sweepstakes per person per twenty-four-hour period. Sponsored by CAB Enterprises Inc. This promotion is not offered, endorsed, sponsored, administered by, or associated with Activision Publishing, Inc. or Tony Hawk, Inc. © 2025 Activision Publishing Inc. ACTIVISION and PRO SKATER are trademarks of Activision Publishing, Inc. TONY HAWK is a registered trademark of Tony Hawk, Inc. All other trademarks and trade names are the property of their respective owners. ATVI account/gaming subscription required, game required (sold separately), while supplies last. Offer ends on 9/30/25. Code expires 12/31/25, 1 item available per account, data rates apply.About Activision:Activision is a leading worldwide developer, publisher and distributor of interactive entertainment and products whose mission is to create the most iconic brands in gaming and entertainment and deliver unrivaled gaming experiences for the world to enjoy, together. Activision, part of Microsoft (NASDAQ: MSFT), is headquartered in Santa Monica, California, and publishes globally. More information about Activision can be at found at www.activision.com or by following @Activision.ACTIVISION and PRO SKATER are trademarks of Activision Publishing, Inc.  TONY HAWK is a registered trademark of Tony Hawk, Inc.  All other trademarks and trade names are the property of their respective owners. Activision Publishing, Inc., and Tony Hawk, Inc. are not sponsors of or affiliated with the retail sweepstakes. About ElectrolitElectrolit manufactures a scientifically formulated premium hydration beverage that replenishes the body after physical activity, intense heat, or a night of partying. Founded in Mexico in 1950, since, Electrolit has become revered by athletes and partygoers alike as a recovery drink. Formulated with magnesium, potassium, calcium, sodium glucose, and sodium lactate plus six ions for electrolyte absorption, Electrolit aids in the recovery of the hydro electrolytic imbalance, fulfilling metabolic and hydration needs. Available in 15 delicious flavors, Electrolit is currently offered in national, grocery, convenience and online channels across the nation, including Walmart, Kroger, Jewel-Osco, 7-11 and more. Electrolit is manufactured and owned by Pisa Pharmaceuticals, the largest pharmaceutical company in Mexico and Latin America.Media contact:Bethany Willetts | [email protected]SOURCE Electrolit WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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