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EU fines Google $3.5B over adtech ‘abuse'

1. Google fined €2.95 billion for violating EU antitrust rules. 2. Commission calls for changes to eliminate Google’s conflicts of interest. 3. Google plans to appeal the fine, claiming it is not anticompetitive. 4. U.S. President Trump criticized fines against American tech companies. 5. Google scored an antitrust victory in the U.S. despite ongoing legal challenges.

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FAQ

Why Bearish?

The significant fine may impact profitability and investor confidence, as seen in 2018.

How important is it?

High likelihood of impact due to substantial financial penalties and regulatory scrutiny.

Why Long Term?

Ongoing regulatory pressures could affect operational choices in Europe and beyond.

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