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New York Post
82 days

Ex-PepsiCo exec who claimed he invented Flamin' Hot Cheetos loses defamation lawsuit against snack giant

1. PepsiCo won a lawsuit dismissal from former exec Montanez. 2. Montanez claimed defamation over Flamin' Hot Cheetos invention. 3. Judge ruled PepsiCo did not act with malice in Montanez's claims. 4. The Flamin' Hot Cheetos brand is a multibillion-dollar success. 5. Montanez faced reduced speaking engagements post-rejection of his story.

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FAQ

Why Bullish?

PepsiCo's legal victory mitigates potential brand damage. Historical lawsuits often cause short-term volatility.

How important is it?

Dismissal may prevent negative publicity; however, the lawsuit's context remains significant.

Why Short Term?

Positive legal outcomes can boost confidence and stock price temporarily. However, fundamental factors drive long-term valuation.

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