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Facebook announces that all videos on its platform will soon be shared as reels

1. Facebook will share all videos as reels, eliminating format choices. 2. The Video tab will be renamed to Reels for platform consistency. 3. Videos will not have length restrictions, expanding user options. 4. User settings and audience controls will be unified for reels. 5. Some users may find format changes frustrating and disruptive.

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FAQ

Why Bullish?

This change promotes user engagement similar to TikTok, which could enhance ad revenue.

How important is it?

The shift to reel-centric design aligns with current social media trends, suggesting future engagement boosts.

Why Long Term?

As the video format evolves, user adaptation may drive higher content creation and viewing times.

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