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Fatburger Serves Up Golden Freebie for Fry Day

1. Fatburger celebrates National French Fry Day with free fries promotion next week. 2. The promotion runs from July 9 to July 13 with online orders. 3. Fatburger's fries are marketed as essential to their meals. 4. The deal builds brand loyalty for Fatburger’s products. 5. FAT Brands operates 18 restaurant brands with over 2,300 units worldwide.

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Why Bullish?

Promotions like this can increase sales volume and customer engagement. Previous marketing promotions have historically resulted in short-term sales boosts for restaurant brands.

How important is it?

The promotion is likely to attract customers and boost sales, particularly during a specific event. However, while beneficial, it is a short-term tactic and may not show long-lasting impact on stock performance.

Why Short Term?

The promotion lasts only a week but may result in immediate sales increases. These marketing efforts typically show quick effects on customer traffic and revenue.

Related Companies

Iconic Burger Chain Celebrates National French Fry Day All Week-Long with Free Fat or Skinny Fries with Online Purchase LOS ANGELES, July 07, 2025 (GLOBE NEWSWIRE) -- Fatburger, the all-American burger chain owned by FAT Brands Inc., is ringing in National French Fry Day with a week-long golden, crispy and perfectly salted deal! From July 9 through July 13 at participating locations, fans can get their hands on a free order of Fat or Skinny Fries with any burger or sandwich purchase made online through www.fatburger.com with code FryDay25. “Our beloved Fat and Skinny Fries aren’t just sides – they’re bold staples, and the perfect way to celebrate National French Fry Day,” said Laura Vandevier, Senior Director of Marketing at Fatburger. "At Fatburger, we believe fries deserve more than just a day. That’s why, just like last year, we’re turning it into a full week fry celebration!” Fatburger’s fried-to-perfection Fat and Skinny Fries are the ultimate sidekick to any meal, whether it’s a juicy, made-to-order Fatburger, a flavorful Turkeyburger, or a crispy Chicken Sandwich. To sweeten the deal, fans can pair their fries with a creamy, hand-scooped milkshake, made with 100% real ice cream for the perfect combination of salty, sweet, and seriously satisfying. For more information or to find a Fatburger near you, please visit www.fatburger.com. About FAT (Fresh. Authentic. Tasty.) Brands FAT Brands (NASDAQ: FAT) is a leading global franchising company that strategically acquires, markets, and develops fast casual, quick-service, casual dining, and polished casual dining concepts around the world. The Company currently owns 18 restaurant brands: Round Table Pizza, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Pretzelmaker, Elevation Burger, Native Grill & Wings, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,300 units worldwide. For more information on FAT Brands, please visit www.fatbrands.com. About Fatburger An all-American, Hollywood favorite, Fatburger is a fast-casual restaurant serving big, juicy, tasty burgers, crafted specifically to each customer’s liking. With a legacy spanning over 70 years, Fatburger’s extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambiance, Fatburger offers an unparalleled dining experience, demonstrating the same dedication to serving gourmet, homemade, custom-built burgers as it has since 1952 – The Last Great Hamburger Stand™. For more information, visit www.fatburger.com. MEDIA CONTACT: Erin Mandzikemandzik@fatbrands.com 860-212-6509

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