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FICO Teams Up with Pro Volleyball Federation to Champion Financial Literacy for Volleyball Athletes and Fans

1. FICO sponsors Pro Volleyball Federation to promote financial literacy. 2. Athletes will share insights and access to myFICO services.

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FAQ

Why Bullish?

Sponsorship could enhance brand visibility and attract new users, similar to successful past partnerships.

How important is it?

The partnership aligns with FICO's objectives in promoting financial education, which may drive user engagement.

Why Long Term?

Building brand awareness through sports sponsorships often yields sustainable customer acquisition over time.

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FICOVLTPAYX
BOZEMAN, Mont.--(BUSINESS WIRE)---- $FICO--Global analytics software leader, FICO has announced its sponsorship of Pro Volleyball Federation (PVF) for the 2025 season. Through this partnership, FICO will help raise awareness of financial literacy and credit education by engaging PVF athletes to share valuable insights including free access to myFICO, where they can check and monitor their FICO® Score. PVF athletes will also engage with fellow players and fans on social media channels to share experiences.

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