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First Bank and Carolina Hurricanes Extend Good Goals Partnership

1. First Bank extends partnership with Carolina Hurricanes for three more years. 2. They will donate $100 for every goal scored during the season. 3. The initiative generated nearly $27,000 for charity last year. 4. Recognition for recovery efforts post-Hurricane Helene enhances the bank's reputation. 5. Commitment to local community aligns with First Bank's mission.

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Why Bullish?

This partnership strengthens First Bank’s brand presence, potentially driving customer acquisition. Historically, community engagement initiatives boost customer loyalty and increase market share.

How important is it?

The partnership directly supports community engagement, which is crucial for First Bank’s local reputation, positively influencing financial performance.

Why Long Term?

The ongoing sponsorship signifies a lasting community commitment that enhances First Bank's brand over time. Previous partnerships in similar contexts have shown sustained brand loyalty leading to market stability.

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FBNC
, /PRNewswire/ -- Building on the success of last season's initiative, which generated nearly $27,000 for the Carolina Hurricanes Foundation, First Bank is strengthening its commitment to the Carolinas by extending its partnership with and sponsorship of the Carolina Hurricanes for an additional three years. First Bank is a proud supporter of the Carolina Hurricanes Foundation. Through the Good Goals program, First Bank will once again donate $100 to the Carolina Hurricanes Foundation for each Canes goal scored during regular season play from now through the 2027-28 season. The Bank's donation gives fans an extra reason to cheer for every Good Goal and to celebrate the community impact in the arena or while watching the matchups on television. Additionally, for those Caniacs attending home games, there will be a number of t-shirt tosses sponsored by First Bank as part of the program. "This continued partnership with the Carolina Hurricanes is right in line with First Bank's mission to be the best bank in every community we serve and to build relationships that matter," said Adam Currie, First Bank's CEO. "Like me, First Bank associates throughout North and South Carolina are proud of this partnership and are excited to cheer on the Canes while giving back to the communities and families helped by the Carolina Hurricanes Foundation." "We're incredibly grateful to First Bank for continuing this special partnership," said Amy Daniels, Executive Director of the Carolina Hurricanes Foundation. "The Good Goals program turns every goal into something bigger than the game—it's a celebration of community and a reminder of how much we can accomplish together. These donations help us reach more kids and families across North Carolina, and we couldn't do it without supporters like First Bank."Keep track of this season's goals with First Bank and the Carolina Hurricanes at www.localfirstbank.com/canes.The Good Goals program, and First Bank's ongoing sponsorship of the Steven Tanger Center's Broadway Series in Greensboro, North Carolina, speak to the bank's deep commitment to being a part of the economic development and health of the Carolinas. This year, the Bank was also recognized by BCI, receiving the Most Effective Recovery Award in the Americas because of its swift response to Hurricane Helene and its comprehensive support of the bank's employees, customers, and communities throughout Western North Carolina. First Bank is now a finalist in BCI's global awards consideration, with winners announced in mid-November 2025. About First BankFirst Bank is the banking subsidiary of First Bancorp and is headquartered in Southern Pines, North Carolina, with total assets of approximately $12.4 billion. As a state-chartered community bank, First Bank operates 113 bank branches in North Carolina and South Carolina. Since 1935, First Bank has taken a tailored approach to banking, combining best-in-class financial solutions, helpful local expertise, and technology to manage a home or business. First Bancorp's common stock is traded on the NASDAQ Global Select Market under the symbol "FBNC." Visit our website at www.LocalFirstBank.com. Member FDIC, Equal Housing Lender. About the Carolina Hurricanes FoundationAs the charitable arm of the Carolina Hurricanes, the Foundation takes pride in being a part of the community both on and off the ice. The Foundation strives to be an agent of change by meeting the health and educational needs of underserved populations in the community where we work, live, and play. For more information on the Foundation, please click here. About the Carolina HurricanesThe Carolina Hurricanes were established in Raleigh in 1997 after relocating from Connecticut, where the National Hockey League franchise was originally founded in 1979. Since their arrival in North Carolina, the Hurricanes have captured six division championships, two Eastern Conference titles and the 2006 Stanley Cup championship. The team also hosted the 2004 NHL Draft and the 2011 NHL All-Star Weekend at Lenovo Center, as well as the 2023 NHL Stadium Series at Carter-Finley Stadium. For information about Hurricanes ticket packages, please visit www.CarolinaHurricanes.com/tickets, or call 1-866-NHL-CANES (1-866-645-2263).SOURCE First Bank WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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