Ford CEO says taking apart Tesla and Chinese EVs was 'shocking' and pushed him to shake up the automaker
1. Ford CEO Jim Farley emphasized urgency in EV overhauls after studying competitors. 2. Farley recognizes China's EV leaders as a serious threat to Ford's market share. 3. Model E division reported over $5 billion in losses, impacting Ford's EV strategy. 4. US EV demand is shifting towards affordable models, not luxury vehicles. 5. Ford plans to launch a new $30,000 midsize truck by 2027.