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Former Booking.com Executive Matthew Gerrie Joins Serko as Chief Operating Officer

1. Matthew Gerrie appointed COO of Serko on March 17th. 2. Gerrie's experience at Booking.com will drive Serko's growth and product innovation. 3. Serko aims to redefine business travel management with new leadership. 4. Gerrie's expertise in analytics will enhance Serko's global operations.

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Why Bullish?

Gerrie’s previous role at Booking.com may help Serko outperform competitors and strengthen partnerships, which could indirectly benefit BKNG’s market perception.

How important is it?

The article highlights leadership changes at a partner company that may influence BKNG's operations and future collaborations.

Why Long Term?

Long-term benefits expected from strategic growth initiatives led by an experienced executive.

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AUCKLAND, New Zealand--(BUSINESS WIRE)--Serko Ltd. (NZX:SKO), a leader in online travel for business, today announced that Matthew Gerrie, PhD, has been appointed as COO, effective March 17th. In his role as COO, Matt will also assume the responsibilities of Chief Product Officer, working closely with the Board, CEO and Executive Team to translate Serko’s strategic vision into product initiatives and business performance. His leadership will be instrumental in scaling Serko’s global operations, driving growth and optimizing performance across international markets. “Our vision at Serko is to redefine the way businesses manage travel, and bringing Matt on board is a crucial step in that journey,” said Darrin Grafton, CEO of Serko. “Matt’s extensive experience at Booking.com and his expertise in strategy, data-driven insights and global operating models make him the ideal leader to help us scale effectively and drive product innovation across our markets. We’re thrilled to welcome him to the team and look forward to the impact he will make.” Matt brings a wealth of experience to Serko, having spent more than eleven years at Booking.com, the flagship brand of Booking Holdings Inc., where he held senior roles including Vice President of Customer Insights and Senior Director of Marketing Science & Communication. Most recently, he served as Director of Strategy, Analytics in Global Strategy & Business Development at Booking Holdings Inc. “I’m delighted and excited to be joining Serko at this important stage of its growth journey,” said Matt. “Through my experience working with Serko during its partnership with Booking.com, I’ve witnessed the company’s innovative approach to solving complex challenges in business travel. The opportunity to collaborate with such a talented team to achieve scalable growth with data-driven decision-making is an exciting prospect that I am delighted to participate in and I look forward to contributing to Serko’s continued global success and its mission to build the travel platform of the future.” FURTHER INFORMATION About Serko Serko is a leader in online business travel, with a suite of products to book and manage business trips including Booking.com for Business, Zeno, and GetThere, that span market segments from SMEs to global multinationals. Listed on the New Zealand Stock Exchange Main Board (NZX:SKO) and Australian Securities Exchange (ASX:SKO), Serko is headquartered in New Zealand, with offices across the United States, India, China and Australia. For more information, visit serko.com

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